07 Sat Feb 2026
Posted in All Data, Big Data, Big Data 7s, Big Data Analytics, business, Business Intelligence, business strategy, dark data, data architecture, Data governance, Data Lake, data management, data science, Data Supply Framework, Data Warehouse, Data Warehousing, Inform, educate and entertain., pig data, The Amazing Big Data Challenge, The Big Data Contrarians
Tags
AI, Artificial Intelligence, Big Data, bullshit, Business, c-suite, CEO, chatgpt, technology
Martyn Richard Jones
New York City, 18th January 2017
I’ll make this short, sweetish and to the point.
These are the arguments that CEOs need to know about Big Data.
It was written for CEOs and those who provide independent advice to CEOs.
If you are someone who wants to be prepared for CEOs who are armed with the realities of Big Data, then maybe this is for you too.
04 Wed Feb 2026
Martyn Rhisiart Jones
Bonn, Germany, 2014
Many people come up to me in the street and ask me what big-data is all about. I have experienced this numerous times before. I am sure it might just happen to you as well. I know sort of thing, I read the big-data tea leaves. Nothing gets past me.
Continue reading03 Tue Feb 2026
Posted in All Data, Big Data, Big Data 7s, Big Data Analytics, dark data, data, data architecture, Data governance, data hub, Data Lake, data management, Data Mart, data mesh, data science, Data Supply Framework, Data Warehouse, Data Warehousing, Inform, educate and entertain., The Amazing Big Data Challenge
By Martyn Rhisiart Jones | Madrid, 3rd February 2026
In a landmark session at the Welsh Academy, Sir Afilonius Rex sat down with Martyn Rhisiart Jones. They aimed to dismantle our outdated obsession with “data management.” The verdict? The era of the digital fortress is dead. In its place, a new paradigm of Cognitive Liquidity and Data Autonomy is emerging, redefining how we integrate global knowledge.
Continue reading15 Thu Jan 2026
Posted in All Data, Big Data, Big Data 7s, Big Data Analytics, dark data, data architecture, Data governance, Data Lake, data management, data science, Data Supply Framework, Data Warehouse, Data Warehousing, disinformation, governance, Inform, educate and entertain., information, Information Management, Information Supply Frameowrk, Information Supply Framework, pig data, The Amazing Big Data Challenge, The Big Data Contrarians
Tags
AI, Artificial Intelligence, Big Data, chancers, charlatans, chatgpt, flim-flam-sauce, grifters, grok, technology, writing
Bertxin Galestara and Sir Afilonius Rex, based on an opinion piece written by Marty Rhisiart Jones
Mountain View, 19th January 2017 – Bandoxa Thursday 15th January, 2026
“I’ve been accused of vulgarity. I say that’s bullshit.” – Mel Brooks
If you enjoy this piece or find it useful, then please consider joining The Big Data Contrarians on LinkedIn. Continue reading
21 Sun Dec 2025
Posted in All Data, Ask Martyn, Big Data, Big Data 7s, Big Data Analytics, business strategy, dark data, data architecture, Data governance, Data Lake, data management, Data Mart, data science, Data Supply Framework, Data Warehouse, Data Warehousing, Good Strat, Good Strategy, Good Strategy Radio, goodstrat, Inform, educate and entertain., IT strategy, Martyn does, Martyn Jones, Martyn Richard Jones, pig data, Strategy, The Amazing Big Data Challenge, The Big Data Contrarians
02 Sun Jan 2022
Data Trailblazers: 2022 Vision
Martyn Richard Jones
2nd January 2022
Martyn Jones is Chief Scientist and Information Architect at Cambriano Energy, and is the author of Laughing @ Big Data he manages The Big Data Contrarian group on LinkedIn and blogs at goodstrat.com
So, the Christmas season is almost upon us, and it’s time once again to publish my brand-spanking new top twelve data trend predictions for the new year, 2022.
Continue reading17 Sun May 2020
Martyn Richard Jones
Bonn; Germany
LINK: Laugh at Big Data – download my ebook for free on 17th May.
Many people come up to me in the street and ask me what big-data is all about. It has happened to me so many times in the past that I am convinced that it might just happen to you as well. I know sort of thing, I read the big-data tea leaves. Nothing gets past me.
Continue reading03 Wed Jul 2019
Posted in All Data, Big Data, Big Data 7s, Big Data Analytics, dark data, data architecture, Data governance, Data Lake, data management, Data Mart, data science, Data Supply Framework, Data Warehouse, Data Warehousing, Inform, educate and entertain., pig data, The Amazing Big Data Challenge, The Big Data Contrarians
Martyn Richard Jones
Our bloke in Brussels, 3rd July 2019
It’s a simple, timeless, human truth; data must adapt or die.
Read between the lines, the writing on the wall, the fat lady singing and the barking dogs at the gate.
Continue reading07 Fri Jun 2019
Brussels 7th June 2019
Martyn Richard Jones
By all accounts Hadoop is heading down the pan and bits of big data are not that far behind.
But should we rejoice?
Continue reading12 Tue Dec 2017
Martyn Richard Jones
Gif sur Yvette, 12th December 2017
Just because it looks like a bunch of half-baked crap, based on some well shoddy ideas and made by a surfeit of half-arsed chancers, doesn’t mean that it is, does it…
Even though it is.
Sorry! But, I digress.
If the Hadoop ecosphere were a box of chocolates, it would come in fantastic packaging that would make the grandest of Belgian chocolatiers emerald green with envy.
Martyn Rhisiart Jones
GOOD STRATEGY 