Martyn Rhisiart Jones
Madrid, miércoles 8 de abril 2026
Hola, soy Ricky Jonesy-Innit, jefe de Becci Boo Investments. La semana pasada nos despedimos de nuestro mejor operador de materias primas. Llevaba años trabajando con nosotros.
(more…)Category: Big Data
Posts that contain a reference to Big Data
-
DATA WORLD: Friends! Romans! Countrymen! Big Data is not Data Warehousing – 2026/01/29
Martyn Rhisiart Jones
29th January 2026
Hold this thought: To paraphrase the great Bob Hoffman, just when you think that if the Big Data babblers were to generate one more ounce of bull**** the entire f****** solar system would explode, what do they do? Exceed expectations.
I am a mild mannered person. However, one thing that irks me is hearing variations on certain themes. These themes include phrases like “Data Warehousing is Big Data.” Another is “Big data is in many ways an evolution of data warehousing.” Lastly, some say “with Big Data you no longer need a Data Warehouse.”
Big Data is not Data Warehousing. It is not the evolution of Data Warehousing. It is also not a sensible and coherent alternative to Data Warehousing. No matter what certain vendors will put in their marketing brochures or stick up their noses.
(more…) -
DATA WORLD: Big Data With Bigger Smiles – The Chef’s Choice – 2026/01/28
Martyn Rhisiart Jones, Madrid 28th January 2026
I would like to introduce you to a pragmatic approach to Big Data and Big Data Analytics. It is real-world focused and business-centric. This is the best approach to Big Data you are ever likely to find. Yet, I am still significantly understating the magnificent utility. It is also timely and has all the pertinent facets of the approach.
(more…) -
CEO BRIEFING: What Every CEO Needs to Know About Big Data – Revisited – 2026/01/26
Martyn Richard Jones
New York City, 18th January 2017
Blue sky for professional data architecture and management Scope
I’ll make this short, sweetish and to the point.
These are the arguments that CEOs need to know about Big Data.
It was written for CEOs and those who provide independent advice to CEOs.
If you are someone who wants to be prepared for CEOs who are armed with the realities of Big Data, then maybe this is for you too.
Point One: Big Data is bullshit
(more…) -
DATA WORLD: Big data’s unvirtuous circus and twelve v-words – Refresh – 2026/02/05
Martyn Rhisiart Jones
Bonn, Germany, 2014
Many people come up to me in the street and ask me what big-data is all about. I have experienced this numerous times before. I am sure it might just happen to you as well. I know sort of thing, I read the big-data tea leaves. Nothing gets past me.
(more…) -
DATA WORLD: The Future of Data: Embracing Cognitive Liquidity- 2026/02/03
The End of the Fortress: Why the Future of Data is “Liquid”
By Martyn Rhisiart Jones | Madrid, 3rd February 2026
In a landmark session at the Welsh Academy, Sir Afilonius Rex sat down with Martyn Rhisiart Jones. They aimed to dismantle our outdated obsession with “data management.” The verdict? The era of the digital fortress is dead. In its place, a new paradigm of Cognitive Liquidity and Data Autonomy is emerging, redefining how we integrate global knowledge.
(more…) -
DATA WORLD: Big Data: The Art of Bullshit – 2026
Bertxin Galestara and Sir Afilonius Rex, based on an opinion piece written by Marty Rhisiart JonesMountain View, 19th January 2017 – Bandoxa Thursday 15th January, 2026
“I’ve been accused of vulgarity. I say that’s bullshit.” – Mel Brooks
If you enjoy this piece or find it useful, then please consider joining The Big Data Contrarians on LinkedIn. (more…)
-
Tea with The Data Contrarian: Afilonius Rex
Martyn Jones
10th December 2021
OLYMPUS DIGITAL CAMERA – DÉNIA Martyn Jones is Chief Scientist and Information Architect at Cambriano Energy. For better or worse, he is known as the Big Data Contrarian. He is the author of the widely acclaimed eBook Laughing @ Big Data, available at amazon.com.
Tea with The Data Contrarian is a series of interviews around data and analytics.
Today, Martyn talks with the great Afilonius Rex on contemporary trends, fads, and fancies in data, analytics and more.
(more…) -
Reality Check: Data Mesh and Data Warehousing
To begin at the beginning
A few days ago, I published a blog piece that contained the following paragraphs:
I am quite a fan of many aspects that sit under the Data Mesh umbrella. However, when it comes to a proper fact-based understanding and analysis of the history, place and architecture (business, data and technical) of Data Warehousing the leading exponents of data mesh have it woefully wrong.
Therefore, the purpose of this blog article is to set the record straight.
However, it seems to be that denial and specious arguments, are the preferred weapons of choice, over simply and honestly engaging in a professional discourse about these concerns.
Fast-forward to the future
Martyn Rhisiart Jones
