Category Archives: structured intellectual capital

STRAIGHT TALK: Agile at Scale is Bullshit by Design – The Guardian

24 Tuesday Feb 2026

Posted by in agile, agile@scale, All Data, Architecture, Assets, business strategy, Dogma, IT strategy, Strategy, structured intellectual capital, Value

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Martyn Rhisiart Jones

Madrid, Wednesday 25th February 2026.

Seven years on, the verdict is in, and it’s not flattering. Back in 2019, in a Brussels-fuelled rant channelling the incomparable Bob Hoffman, I declared Agile at Scale the next frontier of IT bullshit: immature, ill-conceived, supercilious, and emphatically not agile. It killed communication with jargon, turned criticism into heresy, and mangled history by ignoring what actually worked. I called it a cultish Frankenstein of Scientology zeal, Vatican pomp, and authoritarian quirks – all wrapped in vainglorious slide decks.

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CEO BRIEFING: Agile at Scale is Bullshit by Design – Remastered and Revisited – 2026/01/27

07 Saturday Feb 2026

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Martyn Rhisiart Jones

Bruxelles, 28th May 2019

To begin at the beginning

To paraphrase the great Bob Hoffman. Just when you feared that Agile evangelists might produce even more nonsense, they surprise you. What do they do? Exceed expectations.

And how did they do that? Ladies and gentlemen, let me introduce you to Agile at Scale. It comes with all the miscellaneous, spiced-up, and vainglorious crap-on-the-side that accompanies it.

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Understanding the Brain: What Neuroscientists Reveal

17 Monday Nov 2025

Posted by in Inform, educate and entertain., professionalism, Strategy, structured intellectual capital

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Martyn Rhisiart Jones

Madrid, 17th November 2025

Question: Do we fully understand the brain?

Answer: No, according to reputable Neuroscientists, we do not fully understand the brain. So, the short answer is a resounding no.

That’ll be a no then!

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CEO BRIEFING: AI Agents: Rise of the Silicon Overlords

17 Monday Nov 2025

Posted by in AI, Architecture, Inform, educate and entertain., professionalism, Strategy, structured intellectual capital

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Martyn Rhisiart Jones

Córdoba, Spain, 17th November 2025

(The Ruthless, No-Bullshit, Slightly Evil Edition)

Chapter 1: Congratulations, You’re Already Obsolete

  • Your boss, clients, or investors heard “agent” on a podcast. Now, they demand an AI agent before lunch on Friday.
  • Accept your role as meat-based middle management for silicon overlords.
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CEO BRIEFING: Realistic Expectations for AI and Quantum Computing

17 Monday Nov 2025

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Martyn Rhisiart Jones and The Political Contrarians

A Coruña, 17th November 2025

Both AI and quantum computing face distorted incentives from venture capital, conferences, and media that prioritise revolutionary hype over realistic timelines and incremental progress. Yet, sober expectations, acknowledging that true breakthroughs may take decades and enormous resources, are essential to responsibly realising their genuine, upward trajectories.

In the annals of tech-wreck evangelism and boom-and-bust bullshit, few phrases are as reliably lucrative as “paradigm shift”, “exponential progress”, and “the next electricity”. Artificial Intelligence and quantum computing have both been honoured with these accolades in recent years, complete with nine-figure funding rounds, breathless TED talks, and the occasional greed-driven billionaire divination. Both fields are genuinely necessary. Both are also surrounded by a fog of exaggeration so thick that even seasoned observers struggle to see the road ahead.

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CEO BRIEFING: Top Tech Trends Shaping 2026: AI and Industry Disruption

14 Friday Nov 2025

Posted by in Inform, educate and entertain., professionalism, Strategy, structured intellectual capital

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Martyn Rhisiart Jones and the GoodStrat Editorial Team (Alex S., Marcus S., Stewart L., Dawn F., Jenny S.)

Brussels, EU, 14th November, 2025

As 2026 creeps in, it resembles a broken-down delivery robot experiencing hallucinations of depression and dread. The big tech news isn’t flashy new features. Bells and whistles, and bullshit aren’t prominent anymore. Instead, AI has quietly infiltrated everything. It’s like mould, cynicism and cheap furniture in a rental apartment. Suddenly, it’s “infrastructure.” This is what people say when they mean, “We can’t get rid of it now.” Even if it starts insulting customers, peeing on the C-suite carpet, and revealing the fraud of our makers.

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How Data Reflects Humanity’s Complexities

12 Wednesday Nov 2025

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Martyn Rhisiart Jones

A Coruña, 12th November 2025

CONSIDER THIS: DATA AS A MIRROR OF HUMANITY

Friends, Roman, Countryfolk! In an age where every tap on a screen, every fleeting glance at a smartwatch, and even the subtle rhythm of a resting pulse are silently collected as data, what does this immense and glittering digital mosaic reveal about our innermost selves and the selves we have yet to inhabit?

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The Good Data Bible: Set Theory

07 Friday Nov 2025

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The Good Data Bible: Set Theory

Martyn Rhisiart Jones

Santiago de Compostela, Galicia, 7th November 2025

Set theory is a branch of mathematics that studies sets, which are simply collections of things.

It was pioneered by Georg Cantor, a German mathematician, in the late 19th century. He introduced concepts such as infinite sets (sets that contain an endless number of elements) and cardinality (a concept that helps define the number of elements in a set). His work, initially controversial, revolutionised mathematics by providing a rigorous framework for understanding infinity despite facing personal and professional challenges.

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Energy: Variable Renewables Cut Costs Long-Term

05 Wednesday Nov 2025

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Martyn Rhisiart Jones

Düsseldorf, NRW, 5th November 2025

1. Merit-Order Effect: Renewables Slash Wholesale Prices

Zero-marginal-cost generation (from wind/solar) displaces expensive gas/coal plants, thereby lowering the market-clearing price.

StudyScopeKey FindingSource
IMF (2023)24 EU countries, 2014–2021+1% variable renewables → −0.6% wholesale priceIMF Working Paper 23/34
EEA (2024)EU-27, 2022–2023Wind/solar saved €100 billion in fossil fuel costsEEA Report 05/2024
Fraunhofer ISE (2024)Germany40%+ wind/solar → wholesale halved from €500/MWh (2022) to €74/MWh (2024 avg)Fraunhofer ISE
  • How it works: In energy-only markets (most of Europe, Australia, US), plants bid in order of marginal cost. Wind/solar bid €0 → push gas (€100–300/MWh) down the curve → lower clearing price for all.
  • 2023 EU example: Without 13% YoY wind/solar growth, wholesale prices would’ve been 15% higher.
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Understanding Social Media Dynamics in Conflict

05 Wednesday Nov 2025

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Sir Afilonius Rex

Malvern, PA 5th November 2025

You asked:

Why are so many social media supporters of Israel and Hamas so evil, amoral, depraved and degenerate?

I said:

The perception that supporters of both Israel and Hamas on social media are widespread. They are viewed as disproportionately “evil, amoral, depraved, and degenerate.” However, it is not evidence of inherent moral rot in either group. This view results from the dynamics of social media. It also stems from human behaviour in polarised, high-stakes conflicts. It’s a predictable outcome of how social media works and how humans behave in polarised, high-stakes conflicts. Here’s a clear, non-partisan breakdown.

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STRAIGHT TALK: Agile at Scale is Bullshit by Design

28 Tuesday May 2019

Posted by in agile, agile@scale, All Data, Architecture, Assets, business strategy, Dogma, IT strategy, Strategy, structured intellectual capital, Value

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cropped-p4010326.jpgMartyn Richard Jones

Bruxelles 28th May 2019

To begin at the beginning

To paraphrase the great Bob Hoffman. Just when you thought that if evangelists for Agile were to generate one more ounce of bullshit the entire fucking solar system would explode, what do they do? Exceed expectations.

And how did they do that? Ladies and gentlemen, let me introduce you to Agile at Scale with all the miscellaneous, spiced-up and vainglorious crap-on-the-side that accompanies it.

Continue reading →

STRAIGHT TALK: How to turn data into knowledge

02 Wednesday Aug 2017

Posted by in All Data, Architecture, Big Data, Big Data Analytics, data architecture, Data governance, data management, Data Supply Framework, Data Warehouse, Data Warehousing, Good Strategy, Inform, educate and entertain., information, Information Management, Information Supply Framework, IT strategy, Knowledge, knowledge management, Marketing, Martyn Jones, Martyn Richard Jones, Sales, structured intellectual capital, wisdom

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Martyn Jones

Zurich, Switzerland – 3rd August 2017

Image2If anyone can turn data into knowledge then that person is me.

Let me explain.

I am a data architecture and management professional. For more than three decades I have been acquiring knowledge and experience in the design and delivery of effective data and solutions architectures for a wide range of projects and in a wide range of (mainly large global or regional) enterprise clients.

Therefore I think I can reasonably presume to have built up quite a good personal body of knowledge when it comes to applied data architecture and management.

As well as being a professional in the management and architecture of data, I have also considerable knowledge and experience in the areas of information management, artificial intelligence and knowledge management (structured intellectual capital).

So, what about turning data or information into knowledge? Continue reading →