• Home
  • About
  • Strategy
    • Data Warehousing
    • Ask Martyn
  • Opinion
  • MARTYN
    • MARTYN’S MUSIC
    • Must-Read Books from Martyn
    • PODCASTS
    • MARTYN.ES

GOOD STRATEGY

~ DATA WITH DIRECTION

GOOD STRATEGY

Tag Archives: safe

STRAIGHT TALK: Agile at Scale is Bullshit by Design – The Guardian

24 Tuesday Feb 2026

Posted by Martyn Rhisiart Jones in agile, agile@scale, All Data, Architecture, Assets, business strategy, Dogma, IT strategy, Strategy, structured intellectual capital, Value

≈ Leave a comment

Tags

agile, AI, Artificial Intelligence, behaviour, bullshit, Business, dailyprompt, education, fuck-off, Marketing, safe, safee, science, scrum, social media, technology

Martyn Rhisiart Jones

Madrid, Wednesday 25th February 2026.

Seven years on, the verdict is in, and it’s not flattering. Back in 2019, in a Brussels-fuelled rant channelling the incomparable Bob Hoffman, I declared Agile at Scale the next frontier of IT bullshit: immature, ill-conceived, supercilious, and emphatically not agile. It killed communication with jargon, turned criticism into heresy, and mangled history by ignoring what actually worked. I called it a cultish Frankenstein of Scientology zeal, Vatican pomp, and authoritarian quirks – all wrapped in vainglorious slide decks.

Continue reading →

CEO BRIEFING: Agile at Scale is Bullshit by Design – Remastered and Revisited – 2026/01/27

07 Saturday Feb 2026

Posted by Martyn Rhisiart Jones in agile, agile@scale, All Data, Architecture, Assets, business strategy, Dogma, IT strategy, Strategy, structured intellectual capital, Value

≈ Leave a comment

Tags

agile, AI, Artificial Intelligence, behaviour, bullshit, Business, safe, scrum, technology

Martyn Rhisiart Jones

Bruxelles, 28th May 2019

To begin at the beginning

To paraphrase the great Bob Hoffman. Just when you feared that Agile evangelists might produce even more nonsense, they surprise you. What do they do? Exceed expectations.

And how did they do that? Ladies and gentlemen, let me introduce you to Agile at Scale. It comes with all the miscellaneous, spiced-up, and vainglorious crap-on-the-side that accompanies it.

Continue reading →

Follow Good Strategy

Enter your email address to follow this strategy platform and receive free notifications of new content by email.

Top posts

  • STRAIGHT TALK: Agile at Scale is Bullshit by Design - The Guardian
  • The Comeback of Ontology in AI: Why It Matters - 2026/01/21
  • Automatic identification and data capture (AIDC)
  • The Top 7 Vapourware Hallucinations For Next Year
  • Information Technology Mirror Balls!
  • The World's Best Data Quotes... Including Big Data quotes
  • The Rise of Agentic AI: Silicon Valley's Latest Obsession
  • Here's a Thought... A Mere Data Bagatelle
  • CEO BRIEFING: What Every CEO Needs to Know About Big Data - Revisited - 2026/01/26
  • Never trust a guy called Johnny - Big Data Insider - Remaster 2026

Recent Comments

Unlocking Business V… on Building the Data Logistics Hu…
Unlocking Business V… on DATA WORLD: Understanding the…
Unlocking Business V… on Podcast Episode: DATA WORLD: T…
Unlocking Business V… on Building the Data Logistics Hu…
Unlocking Business V… on DATA WORLD: The Risks of Using…

Meta

  • Register
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org

Recent articles

  • RECONSTRUCCIÓN NACIONAL DEL PARTIDO PATO, NO PATÓ
  • LA RECONSTRUCCIÓN NACIONAL DE LA RE-POSTURA
  • Censoring Mister Jones
  • The Top 7 Vapourware Hallucinations For Next Year
  • Tokenmaxxing for Jesus
  • La revuelta por la vivienda en España: el audaz enfrentamiento de Sánchez con la derecha
  • Spain’s Housing Revolt: Sánchez’s Daring Showdown With the Right

Hours & Info

Spain
+34 692 376 698
martyn.jones@martyn.es
Lunch: 13:30pm - 14:30pm
Dinner: M-Th 20:00pm - 21:00pm, Fri-Sat:21:00pm - 22:00pm

The Stats

  • 131,221 hits

Meta

  • Register
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org
Log in
  • RECONSTRUCCIÓN NACIONAL DEL PARTIDO PATO, NO PATÓ

Create a website or blog at WordPress.com

Loading Comments...