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~ DATA, INFORMATION & KNOWLEDGE

GOOD STRATEGY

Category Archives: Inform, educate and entertain.

A general blog post category.

An Open Letter to Mansoor Hussain Laghari

04 Tue Nov 2025

Posted by Martyn Jones in awareness, Inform, educate and entertain., professionalism, Strategy, structured intellectual capital

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Tags

DefendDemocracy, gaza, hamas, israel, palestine, Politics


Dear Mansoor Hussain Laghari,

Thank you for sharing your perspective on this deeply complex and painful situation in Gaza. As a fellow advocate for human rights and peace, I appreciate the passion you bring to discussions on justice. These are qualities you highlight in your impressive profile. Your background is as a U.S. Army veteran, filmmaker, and activist. This undoubtedly provides you with unique insights into the costs of conflict. I respect your commitment to standing against terrorism in all its forms. However, I must firmly push back. It appears to be a one-sided portrayal that risks oversimplifying a humanitarian crisis. This portrayal can perpetuate division. It does not foster the empathy needed for a lasting resolution. First, we’ll focus on the core of your post. You claim that the international community is pressuring Israel to “let [Hamas fighters] walk away” without consequences. This narrative, while emotionally charged, doesn’t fully align with the reported facts. Recent developments show that mediators from Egypt, Qatar, and the US are holding discussions. These talks concern the fate of approximately 200 Hamas fighters. They are trapped in tunnels in IDF-controlled areas of southern Gaza, such as Rafah and Khan Younis.

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Truth in Journalism: Sudan

04 Tue Nov 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

africa, News, Politics, sudan, war


Sir Afilonius Rex and Selina Alba

New York and London, 4th November 2025

Recent BBC Reports on Sudan. The civil war in Sudan erupted in April 2023. It is between the Sudanese Armed Forces (SAF) and the Rapid Support Forces (RSF). This conflict continues to dominate coverage. Below is a list of key reports published on BBC News in 2025. The reports focus on significant developments. These include battles, humanitarian crises, and atrocities. I’ve prioritised the most recent and prominent articles, including titles, publication dates, and brief summaries.

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Bulls*** at the Data Lakehouse – Revisited

02 Sun Nov 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

AI, Artificial Intelligence, cloud, power-bi, technology


Martyn Rhisiart Jones

Spain, 2nd November 2025

And So It Begins

Five years ago, I wrote a piece called Bullshit at the Data Lakehouse, which caused quite a bit of a stir on social media, so I’m taking this opportunity to revisit it and revise it and to offer it as a historical reference with ramifications for today and the future.

My piece began in this spirit and then progressed rapidly.

Move over, big data hubris, data mesh revisionism, and data lake stupidity, there’s a newer, thicker and far bigger arsehole on the block. And it goes by the unbelievably idiotic name of data lakehouse. It is being hailed as a new paradigm, but in reality, it is a naive, dishonest, and disruptive fraud. So what’s occurring?

The gutter-snipes, hustlers and useless pundits who failed to make big data and data lakes the success of the 2010s have set their vulture-eyed sights on data warehousing. It’s not smart, it is not funny, and it does no one any service.

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Debunking AI Myths: Quotes That Inspire Critical Thinking

02 Sun Nov 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

AI, Artificial Intelligence, chatgpt, technology, writing


Martyn Rhisiart Jones

2nd November 2025

A Random Walk Down AI Street

Suppose you enjoy, abhor or are simply bored with the massive surfeit of hype surrounding degenerative AI. In that case, you might just hate these less-than-faithful quotes as well.

If you enjoy one or two of the quotes, well, then that’s an acceptable bonus too.

So, to begin at the beginning…

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Twelve Amazing Generative AI Terms You Should Know

02 Sun Nov 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

AI, Artificial Intelligence, chatgpt, llm, technology


Martyn Jones and Celine de Santiago

Madrid, Spain – 2nd November 2025

Intro

The world of generative AI is full of definitions, terms, buzzwords and monikers. Here are the definitions for twelve of the most important, pertinent and impressive terms found in the fantastic, exciting and revolutionary field. Enjoy the ride!

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10 Amazing Hacks to Dominate AI

01 Sat Nov 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

1, 10, 2, 3, 4, 5, 6, 7, 8, 9, AI, Artificial Intelligence, chatgpt, llm, technology


Sir Afilonius Rex

Manhattan, New York, USA

1st November 2025

Inspired by conversations with Selina AItana Goya

Move over, data scientists, those earnest souls hunched over Jupyter notebooks, nursing lukewarm flat whites and dreaming of p-values. The new aristocrats of the algorithm have arrived, and they speak in barely audible breaths. Whispering AI specialists, the hushed virtuosos who coax meaning from murmurs, have quietly annexed the crown once worn by the “sexiest job of the 21st century”. (Apologies to Harvard Business Review; even the sexiest jobs suffer from inflationary pressures.)These soft-spoken savants are not merely surviving the generative-AI rollercoaster; they are redesigning the ride, adding velvet restraints and mood lighting. To avoid being flung into the souvenir shop of obsolescence, you must master ten career-extending hacks. Consider them the conversational equivalent of whispering sweet nothings into a supercomputer’s ear: intimate, precise, and oddly lucrative.

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Opinion | How Polls About Palestinians Are Being Weaponised to Justify Despair

01 Sat Nov 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

gaza, hamas, israel, palestine, Politics


A recent poll has been used to claim that most Palestinians “support Hamas’s atrocities.” In truth, it reveals not moral depravity but the depth of hopelessness created by occupation, blockade, and the collapse of politics.

Sir Afilonius Rex

New York, New York

1st November 2025

A commentary circulated this week declares that “most Palestinians support Hamas’s atrocities.” It cites a new opinion poll as evidence that a future Palestinian state would be a moral and political disaster. The claim makes for an alarming headline, but it is also deeply misleading. What it really reveals is how data, stripped of context and empathy, can become a form of propaganda.

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Rompa en caso de emergencia – Óscar Puente y Esther Palomera – El Diario

29 Wed Oct 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

blog, espanol, fe, jesus, poesia


Entrevista — Ministro de Transportes y Movilidad Sostenible

Óscar Puente: “La instrucción del juez Peinado es un viaje a ninguna parte, burda, miserable y una nulidad de libro”

“La izquierda asumió en el pacto de la Transición que no se hiciera justicia con los crímenes del franquismo y la derecha no ha cumplido la parte fundamental que asumió: que el poder no le pertenece por derecho, que cambia de manos en función de los votos y que hay que respetarlo”, denuncia

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Engaña con la IA: Los placeres de estafar en la era algorítmica

28 Tue Oct 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

AI, blog, espanol, FuturoDeMentiras, ia, IAAgente, jesus, LiderazgoDePensamiento, poesia


Martyn Rhisiart Jones

Oza, A Coruña, Galicia, España

28 de octubre de 2.025

Cada época tiene sus profetas. La época victoriana tuvo a sus hipnotizadores, la década de 1990 a sus futuristas puntocom, la década de 2000 a nuestros extravagantes y deshonestos payasos del Big Data, y nosotros —qué suerte la nuestra— tenemos a nuestros influencers de IA, esas almas valientes capaces de convertir una sugerencia en una conferencia magistral, una alucinación en un modelo de negocio y una palabra de moda en un estilo de vida.

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Bullshit Your Way in AI: The Joys of Grifting the Algorithmic Age

27 Mon Oct 2025

Posted by Martyn Jones in Inform, educate and entertain.

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Tags

AgenticAI, AI, Artificial Intelligence, chatgpt, DigitalTransformation, FutureOfBullshit, GenerativeAI, SyntheticAuthenticity, technology, ThoughtLeadership, writing


Martyn Rhisiart Jones

27th October 2025

Galicia, Spain, European Union

Every age has its prophets. The Victorians had their mesmerists, the 1990s had their dot-com futurists, the 2000s had our wacky and dishonest Big Data clowns, and we — lucky us — have our AI influencers, the brave souls who can turn a prompt into a keynote, a hallucination into a business model, and a buzzword into a lifestyle.

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Top posts

  • X Is Dying In Europe: Here's Why - Revisited - 2026/02/16
  • Understanding the Data Warehouse Dilemma - 2026/02/07
  • X Is Dying In Europe: Here's Why
  • Fixing the Data Warehouse - 2026/02/10
  • Top Countries Known for Arrogance and Ignorance
  • The Risks of Using Databricks for Data Warehousing
  • The Comeback of Ontology in AI: Why It Matters - 2026/01/21
  • A Brief History of Data Warehousing - 2026/01/07
  • Masterclass: What Are Surrogate Keys? - 2026/02/04
  • An Open Letter to Mansoor Hussain Laghari

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  • X Is Dying In Europe: Here’s Why – Revisited – 2026/02/16
  • The Promised Banality of Evil – Revisited
  • Grok, What Do You Make of Martyn Rhisiart Jones’ Take on Big Data?
  • Consider This: In Praise of Shadow-Apps – 2026/02/16
  • Building the Data Logistics Hub: Pieces and Parts – 2026/02/15 – Part 3

Top Good Strat Posts & Pages

  • X Is Dying In Europe: Here's Why - Revisited - 2026/02/16
  • Understanding the Data Warehouse Dilemma - 2026/02/07
  • Good Strategy: With Martyn Rhisiart Jones, Sir Afilonius Rex and Lila de Alba.
  • X Is Dying In Europe: Here's Why
  • Fixing the Data Warehouse - 2026/02/10
  • Top Countries Known for Arrogance and Ignorance
  • The Risks of Using Databricks for Data Warehousing
  • The Comeback of Ontology in AI: Why It Matters - 2026/01/21
  • A Brief History of Data Warehousing - 2026/01/07
  • Masterclass: What Are Surrogate Keys? - 2026/02/04

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