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Tag Archives: power-bi

THE SUNDAY RANT – The Great Data Grift, LockedIn Lunatics and the Death of Sense – Summary

24 Tuesday Feb 2026

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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Tags

Big Data, business intelligence, data governance, data management, Data Quality, LinkedIn Culture, power-bi, Tech Satire

The Good Strat Board

Tuesday 24th February 2026

Right, so imagine this: it’s a Sunday in 2026, and somewhere in the digital equivalent of a greasy spoon café with flickering neon and a faint smell of burnt metadata, a group of data professionals has gathered round a table that’s less “round table discussion” and more “round table of the apocalypse”. They’ve had three coffees each, none of them decaf, and they’re absolutely livid about LinkedIn. Not the platform itself, you understand – though God knows it deserves it – but the absolute carnival of self-congratulatory lunacy that passes for “thought leadership” in the data world.

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THE SUNDAY RANT – The Great Data Grift, LockedIn Loons and the Death of Sense – 2026/02/22

22 Sunday Feb 2026

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

≈ 1 Comment

Tags

Big Data, business intelligence, data governance, data management, Data Quality, LinkedIn Culture, power-bi, Tech Satire

THE SUNDAYS RANTS – The Great Data Grift, LockedIn Lunatics and the Death of Sense – 20260222

THE EXECUTIVE OVERVIEW

In this no-holds-barred Sunday roast, our battle-weary host and a panel of sharp-tongued data veterans, Smart Alex, George Melly, Yours Stewly, Mark Marx, and the indomitable Sir Afi, lay waste to the performative circus of LockedIn thought leadership. From endless 14-slide carousels promising “self-healing dashboards” and “100% trust” via GenAI, to £997 masterclasses in buzzword alchemy, over-caffeinated gurus flooding feeds with five daily posts about AI-powered stewardship, governance zombies, and rainbow-vomiting BI masterpieces, these self-appointed prophets are dissected with ruthless wit and medieval flair. Expect rants on hallucinating AI stewards, rancid data lakes masquerading as oil, cultural transformation workshops that change nothing but bank balances, and a clarion call to mute the emoji hordes, demand real DAX proofs, and reclaim feeds for quiet virtue over vapourware. A cathartic, coffee-fuelled takedown of the grift keeping data professionals scrolling in despair, because sometimes the only way to restore sense is to rant it back into existence.

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STRAIGHT TALK: Bulls*** at the Data Lakehouse – Revisited

02 Sunday Nov 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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Tags

AI, Artificial Intelligence, cloud, power-bi, technology

Martyn Rhisiart Jones

Spain, 2nd November 2025

And So It Begins

Five years ago, I wrote a piece called Bullshit at the Data Lakehouse, which caused quite a bit of a stir on social media, so I’m taking this opportunity to revisit it and revise it and to offer it as a historical reference with ramifications for today and the future.

My piece began in this spirit and then progressed rapidly.

Move over, big data hubris, data mesh revisionism, and data lake stupidity, there’s a newer, thicker and far bigger arsehole on the block. And it goes by the unbelievably idiotic name of data lakehouse. It is being hailed as a new paradigm, but in reality, it is a naive, dishonest, and disruptive fraud. So what’s occurring?

The gutter-snipes, hustlers and useless pundits who failed to make big data and data lakes the success of the 2010s have set their vulture-eyed sights on data warehousing. It’s not smart, it is not funny, and it does no one any service.

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