Tag: BI

  • Strategy and Market forces – Get your ducks lined up – 2026

    Strategy and Market forcesGet your ducks lined up

    Martyn Richard Jones – 2026 Revamp

    Let’s now take a brief look at my ‘nine competitive dimensions’  model.

    This model will be familiar to some who will readily connect with the inclusion of government as an environmental dimension.

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  • Understanding Operational Awareness for Strategic Success – For 2026

    Understanding Operational Awareness for Strategic Success – For 2026

    Martyn Richard Jones

    Remastered for 2026 – Buy my books! Get my advice! Benefit from me!

    I frequently include the term Operational Awareness in talks.

    I think it’s important for strategy.

    So I wrote a piece that tried to convey what I mean by the term. (more…)

  • Essential Principles for Effective Data Warehousing

    Essential Principles for Effective Data Warehousing

    Written by Martyn Richard Jones

    These are my principles for successful Data Warehousing and Business Intelligence. If you don’t like them, I have others. Musings on being led by the nose by experienced practitioners of charlatanry, deception and obfuscation.

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  • Mugged in Data Hell – Perils of embracing the Faustian Side of IT – Part 3

    Mugged in Data Hell – Perils of embracing the Faustian Side of IT – Part 3

    Continued from Part 2 which can be found here -> Part 2

    I look over at Crème, who is now staring out the window watching the rain. I cough, theatrically, for effect. “So, Crème, would you like a rest, or do you want to tell us about what happened next?”

    “Oh, yes” Crème says, “Sorry, I was wandering there for a while”. She continues.

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  • On your way to DW success? We’ll put a stop to that! – Remaster 2026

    On your way to DW success? We’ll put a stop to that! – Remaster 2026

    One of the most soul-destroying moments in the life of a data warehouse professional is when a key decision maker (usually backed by other key decision makers) decides to radically alter course, and “in a dance as old as time”, snatches defeat from the jaws of victory.

    This can happen in various ways, but the most gut-wrenching of all is this…

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  • Baby Naming and Religious and Social Trends – Remaster 2026

    As legal sources close to the Westminster Bar would have it, an alleged fan of Stewart Lee, a leading English social commentator, writer, director, musician and stand-up comedian, has called on the power of big data outcomes to highlight changing demographics and to place hot-topic issues of people and society in the public forum. (more…)

  • Improving IT-Business Communication for Data Success – Remaster 2026

    Improving IT-Business Communication for Data Success – Remaster 2026

    In a city centre office block, somewhere in Scotland, the conversation between the IT Business Manager (Bill) and the Information Management Manager (Richie) is in full swing,, Bob is irate because his successfully delivered data mart has been derided as unusable rubbish by the business people it was meant to serve.

    Let’s join the conversation: (more…)

  • Why IT Must Speak the Language of Business – Remaster 2026

    Why IT Must Speak the Language of Business – Remaster 2026

    Extract taken from the draft work-in-progress provisionally titled Assess! Choose! Act! Data Warehousing and Strategy by Martyn Jones, Chief Strategist at Cambriano Energy.

    For more than 34 years I have been trying to convince IT organisations that it is not in their best interests to play Santa Claus, especially when it comes to strategy and data management.

    Peace. Tranquility. Mastery.
    Peace. Tranquility. Mastery.

    I have tried – again and again, to make people pay attention to this advice, because I think that acting upon this take-away in an intelligent manner is absolutely central for the success of IT, for the benefit of business, and ultimately for the effective realization of Information Management; whether that is Data Warehousing, Business Intelligence, Data Integration, Decision Support, Data Analytics, Big Data or MDM.

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