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Category Archives: Cambriano

Big Data With Bigger Smiles – The Chef’s Choice – 2026/01/28

08 Sun Feb 2026

Posted by Martyn Jones in Big Data, Big Data Analytics, Business Intelligence, Cambriano, Data Supply Framework, Martyn Jones, Martyn Richard Jones, Methodology, Process, SMILES, Strategy, Uncategorized

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Tags

AI, Artificial Intelligence, Big Data, big-smiles, Business, data, Marketing, technology


Martyn Rhisiart Jones, Madrid 28th January 2026

I would like to introduce you to a pragmatic approach to Big Data and Big Data Analytics. It is real-world focused and business-centric. This is the best approach to Big Data you are ever likely to find. Yet, I am still significantly understating the magnificent utility. It is also timely and has all the pertinent facets of the approach.

Continue reading →

Seven Magnificent Big Data Success Stories

31 Wed Aug 2016

Posted by Martyn Jones in All Data, Ask Martyn, Big Data, Big Data 7s, Big Data Analytics, Cambriano, dark data, data architecture, Data governance, Data Lake, data management, data science, Data Supply Framework, Data Warehouse, Data Warehousing, good start, Good Strat, Good Strategy, goodstart, goodstartegy, goodstrat, Inform, educate and entertain., Martyn does, Martyn Jones, Martyn Richard Jones, pig data, The Amazing Big Data Challenge, The Big Data Contrarians

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Mount_Everest_as_seen_from_Drukair2_PLW_editMartyn Richard Jones

Lora del Rio, 31st August 2016

Big data has arrived. Big Data is here for keeps. Big Data is the future.

Despite some of the malicious, mendacious and malodorous words of naysayers, sceptics and contrarians, the world of big data and big data analytics is replete with totally amazing and fabulous success stories.

Big Data gurus are often accused of not delivering coherent, cohesive and verifiable accounts of Big Data successes. Which is understandable but at the same time a pity. So here, to illustrate this miraculous and remarkable turnaround, I give you not three but seven of the many Big Data success stories that I could have casually grabbed out of the ether.

First, we take a trip to Glasgow to discover the leveraging of Big Data in alternative investments. Then we pass over to Boston to explore the magic of Big Data at Universal Legal. We venture through Switzerland and innovative marketing. Explore the heights of Dongalong Creek. Have a word with the good folks at Heisenberg Labs. Then round it off with a quick in-depth summary of Big Data at Choppers. So, here we go…

Continue reading →

Big Data: And it’s all gone quiet over there!

29 Tue Mar 2016

Posted by Martyn Jones in All Data, Big Data, Big Data 7s, Big Data Analytics, business strategy, Cambriano, Consider this, dark data, data architecture, Data governance, data science, Data Supply Framework, Data Warehouse, Data Warehousing, Good Strategy, Inform, educate and entertain., IT strategy, pig data, Strategy, The Amazing Big Data Challenge, The Big Data Contrarians

≈ 2 Comments

Tags

Behavioural Economics, Big Data, Good Strategy, goodstrat, Information Technology, IT Strategy, Martyn Jones, Martyn Richard Jones, Strategy


Big Data is all pervasive, all seeing and all knowing.

Everyone is doing Big Data, and if they aren’t then they will.  It’s inevitable.

Big Data will revolutionise the worlds of data, decision making and business.

Am I right, or am I right?

Continue reading →

The Big Data Contrarians At 1000

07 Mon Dec 2015

Posted by Martyn Jones in Big Data, Cambriano, Consider this, Good Strategy, goodstart, goodstrat, Martyn Jones, The Big Data Contrarians, Uncategorized

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Tags

Big Data, Martyn Jones


First things first. The Big Data Contrarians (“a hype free Agora for Big Data dialogue”) is now a community of over one thousand professionals. Continue reading →

Big Data with BIG SMILES

23 Mon Nov 2015

Posted by Martyn Jones in Big Data, Big Data Analytics, Business Intelligence, Cambriano, Data Supply Framework, Martyn Jones, Martyn Richard Jones, Methodology, Process, SMILES, Strategy, Uncategorized

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Having got your attention I would like to introduce you to a pragmatic, real-world and business centric approach to Big Data and Big Data Analytics. When I say that this is the best approach to Big Data you are ever likely to find in the whole universe and in your entire life, I am still significantly understating the magnificent utility, timeliness and the here-and-now facets of the approach. Continue reading →

Who’s afraid of the Big Data Contrarians? Here’s 500 reasons not to be

11 Wed Nov 2015

Posted by Martyn Jones in All Data, Big Data, Business Intelligence, Cambriano, Consider this, Good Strategy, Inform, educate and entertain., Strategy

≈ 1 Comment

Tags

All Data, Analytics, aspiring tendencies in IM, Big Data, cambriano, Martyn Jones, The Big Data Contrarians


If you enjoy this piece or find it useful then please consider joining The Big Data Contrarians:

Join The Big Data Contrarians here: https://www.linkedin.com/grp/home?gid=8338976

Many thanks.

When I first started The Big Data Contrarians group on LinkedIn I was thinking that maybe we would get 100 members within three or four months. Well, I was mistaken. Since the 1st of July, the membership ranks of The Big Data Contrarians has risen to over 500 members. However, it’s not about the quantity it’s about the quality, and The Big Data Contrarians is ‘the nicest Big Data community that you are ever likely to encoun Continue reading →

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  • X Is Dying In Europe: Here’s Why – Revisited – 2026/02/16
  • The Promised Banality of Evil – Revisited
  • Grok, What Do You Make of Martyn Rhisiart Jones’ Take on Big Data?
  • Consider This: In Praise of Shadow-Apps – 2026/02/16
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Top Good Strat Posts & Pages

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  • Good Strategy: With Martyn Rhisiart Jones, Sir Afilonius Rex and Lila de Alba.
  • Fixing the Data Warehouse - 2026/02/10
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  • The Risks of Using Databricks for Data Warehousing
  • The World's Best Data Quotes... Including Big Data quotes
  • An Open Letter to Mansoor Hussain Laghari

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