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Category Archives: Information Supply Frameowrk

Big Data: The Art of Bullshit – 2026

15 Thu Jan 2026

Posted by Martyn Jones in All Data, Big Data, Big Data 7s, Big Data Analytics, dark data, data architecture, Data governance, Data Lake, data management, data science, Data Supply Framework, Data Warehouse, Data Warehousing, disinformation, governance, Inform, educate and entertain., information, Information Management, Information Supply Frameowrk, Information Supply Framework, pig data, The Amazing Big Data Challenge, The Big Data Contrarians

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AI, Artificial Intelligence, Big Data, chancers, charlatans, chatgpt, flim-flam-sauce, grifters, grok, technology, writing


Bertxin Galestara and Sir Afilonius Rex,  based on an  opinion piece written by Marty Rhisiart Jones

Mountain View, 19th January 2017 – Bandoxa Thursday 15th January, 2026

“I’ve been accused of vulgarity. I say that’s bullshit.” – Mel Brooks

If you enjoy this piece or find it useful, then please consider joining The Big Data Contrarians on LinkedIn. Continue reading →

More Blame-shifting BS About IT Security

18 Tue Jul 2017

Posted by Martyn Jones in Data Supply Framework, fraud, India, Inform, educate and entertain., Information Supply Frameowrk, IT fraud, offshore, Offshoring, Outsourcing, supply chain management

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Only Fools and Horses

British Actors Lennard Pearce; David Jason And Nicholas Lyndhurst Stars of the BBC TV comedy series ‘Only Fools and Horses’. (Photo by Photoshot/Getty Images)

In reply to ‘Politicians need to get digitally literate – and fast’ Martha Lane Fox

Martha Lane Fox, a UK House of Lords’ cross-bencher and founder of doteveryone (a think-tank of sorts), wrote an article published in The Guardian, which basically argued that UK politicians need to “get digitally literate – and fast”.

But, what does that actually mean?

Continue reading →

Data Supply Framework 3.0 – ETL Patterns

26 Thu Jan 2017

Posted by Martyn Jones in All Data, Big Data, Big Data 7s, Big Data Analytics, business strategy, dark data, data architecture, Data governance, Data Lake, Data Supply Framework, Extract, Good Strategy, goodstart, governance, Inform, educate and entertain., Information Management, Information Supply Frameowrk, Information Supply Framework, IT strategy, Strategy, The Big Data Contrarians

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Martyn Richard Jones

Mountain View, 22nd January 2015

image3This article is the first in a series of articles that discuss aspects of the use of architectural patterns in the Cambriano Information Supply Framework 3.0

The term architectural pattern may sound grand, misleading or daunting, but it’s really quite a simple concept. It’s like writing a function in a programming language to log in to a database, check that the connection is alive and working and report back the success of the connection request. If that function can be reused either in the same application development, in the same IT shop or in IT in general (e.g. Java code to connect and test the connection to SQL Server) then it’s well on its way to becoming an architectural pattern. Of course, there are much more sophisticated architectural patterns. But generally a pattern is a simplified and generic template for address a generally occurring problem. But as with much in architecture, less usually turns out to be more.

Continue reading →

Big Data is Bullshit – 2017

19 Thu Jan 2017

Posted by Martyn Jones in All Data, Big Data, Big Data 7s, Big Data Analytics, dark data, data architecture, Data governance, Data Lake, data management, data science, Data Supply Framework, Data Warehouse, Data Warehousing, disinformation, governance, Inform, educate and entertain., information, Information Management, Information Supply Frameowrk, Information Supply Framework, pig data, The Amazing Big Data Challenge, The Big Data Contrarians

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Marty Richard Jones

Mountain View, 19th January 2017

“I’ve been accused of vulgarity. I say that’s bullshit.” – Mel Brooks

If you enjoy this piece or find it useful then please consider joining The Big Data Contrarians. Continue reading →

A data superhero is something to be

02 Wed Mar 2016

Posted by Martyn Jones in Consider this, Data Supply Framework, Data Warehouse, Data Warehousing, DW 3.0, EDW, Excellence, Good Strat, Good Strategy, Inform, educate and entertain., Information Management, Information Supply Frameowrk, Knowledge, leadership, Methodology, Professional Networking, The Big Data Contrarians

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SuperHeroA data warehousing superhero is something to be

Not all that glitters is Big Data, and Big Data has a long way to go before it can deliver anything like the same satisfying results, tangible benefits and organisational agility that a properly implemented Inmon Enterprise Data Warehouse can provide.

Therefore, I have a question for you.

Continue reading →

In the Beginning was the Big Data Plan

23 Tue Feb 2016

Posted by Martyn Jones in Big Data, Big Data 7s, Big Data Analytics, Data governance, Data Lake, data science, Data Warehouse, Dogma, DW 3.0, Inform, educate and entertain., Information Management, Information Supply Frameowrk, Infotrends, Inmon, sentiment analysis

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Lucas_Cranach_d._Ä._035

In the beginning was the Big Iron, the Big Data, and the Big Data Plan.

And then came the Big Data Assumptions.

And the Big Data Assumptions were without form.

And the Big Data Plan was without substance.

And the Big Iron was without movement.

And the Big Data was without velocity, variety and volume.

And darkness was upon the face of the data workers.

And they spoke amongst themselves, saying: “Big Data, is a crock of shit, and it stinketh mucho”.

And the data workers went unto their Data Supervisors and said: “This here Big Data is a pile of putrid crappy keech”, for they were from Govan, and continued, “and none may abide the odour thereof”.

And the Data Supervisors went unto their Information Managers, saying: “Big Data is a container of excrement, and it is very strong, such that none may abide by it.”

And the Information Managers went unto their Business Directors, saying: “This here Big Data doodoo is a vessel of fertilizer, and none may abide its strength.”

And the Business Directors spoke amongst themselves, saying to one another: “Big Data contains that which aids plant growth, and it is very powerful.”

And the Vice Presidents went unto the President, saying unto him: “This new Big Data will actively promote the growth and vigour of the company, with powerful effects.”

And the President looked upon the Big Iron, the Big Data and the Big Data Plan, and saw that they were good.

Many thanks for reading

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Stories From the Data Warehousing Front-Line

21 Sun Feb 2016

Posted by Martyn Jones in Big Data, Big Data 7s, Data Warehouse, Data Warehousing, Good Strat, Good Strategy, goodstart, goodstrat, Inform, educate and entertain., Information Management, Information Supply Frameowrk, Information Supply Framework, Inmon, Martyn Jones, Martyn Richard Jones, Strategy, The Big Data Contrarians

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NB THIS IS FICTION

All characters appearing in this work are fictitious. Any resemblance to real persons, living or dead, is purely coincidental.

Data warehousing, what is it like?

Although the answers are probably obvious, and to be honest, compared to the Big Data hype-circus, this is a walk in the park, I have often wondered why Data Warehousing attracts such a surfeit of lazy, socially inept and shallow-thinking chancers. Continue reading →

All Data: It’s about statistics

30 Fri Jan 2015

Posted by Martyn Jones in All Data, Consider this, DW 3.0, Good Strat, Good Strategy, Information Supply Frameowrk, Martyn Jones, Martyn Richard Jones, statistics

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All Data, Big Data, business intelligence, Good Strat, Good Strategy, Martyn Jones, Martyn Richard Jones, statistics


LinkedInHeader1

A big computer, a complex algorithm and a long time does not equal science.

Robert Gentleman

To begin at the beginning

Fueled by the new fashions on the block, principally Big Data, the Internet of Things, and to a lesser extent Cloud computing, there’s a debate quietly taking please over what statistics is and is not, and where it fits in the whole new brave world of data architecture and management. For this piece I would like to put aspects of this discussion into context, by asking what ‘Core Statistics’ means in the context of the DW 3.0 Information Supply Framework.

Core Statistics on the DW 3.0 Landscape

The following diagram illustrates the overall DW 3.0 framework:

There are three main concepts in this diagram: Data Sources; Core Data Warehousing; and, Core Statistics.

Data Sources: All current sources, varieties, velocities and volumes of data available.

Core Data Warehousing: All required content, including data, information and outcomes derived from statistical analysis.

Core Statistics: This is the body of statistical competence, and the data used by that competence. A key data component of Core Statistics is the Analytics Data Store, which is designed to support the requirements of statisticians.

The focus of this piece is on Core Statistics. It briefly looks at the aspect of demand driven data provisioning for statistical analysis and what ‘statistics’ means in the context of the DW 3.0 framework.

Demand Driven Data Provisioning

The DW 3.0 Information Supply Framework isn’t primarily about statistics it’s about data supply. However, the provision of adequate, appropriate and timely demand-driven data to statisticians for statistical analysis is very much an integral part of the DW 3.0 philosophy, framework and architecture.

Within DW 3.0 there are a number of key activities and artifacts that support the effective functioning of all associated processes. Here are some examples:

All Data Investigation: An activity centre that carries out research into potential new sources of data and analyses the effectiveness of existing sources of data and its usage. It is also responsible for identifying markets for data owned by the organization.

All Data Brokerage: An activity that focuses on all aspects of matching data demand to data supply, including negotiating supply, service levels and quality agreements with data suppliers and data users. It also deals with contractual and technical arrangements to supply data to corporate subsidiaries and external data customers.

All Data Quality: Much of the requirements for clean and useable data, regardless of data volumes, variety and velocity, have been addressed by methods, tools and techniques developed over the last four decades. Data migration, data conversion, data integration, and data warehousing have all brought about advances in the field of data quality. The All Data Quality function focuses on providing quality in all aspects of information supply, including data quality, data suitability, quality and appropriateness of data structures, and data use.

All Data Catalogue: The creation and maintenance of a catalogue of internal and external sources of data, its provenance, quality, format, etc. It is compiled based on explicit demand and implicit anticipation of demand, and is the result of an active scanning of the ‘data markets’, ‘potential new sources’ of data and existing and emerging data suppliers.

All Data Inventory: This is a subset of the All Data Catalogue. It identifies, describes and quantifies the data in terms of a full range of metadata elements, including provenance, quality, and transformation rules. It encompasses business, management and technical metadata; usage data; and, qualitative and quantitative contribution data.

Of course there are many more activities and artifacts involved in the overall DW 3.0 framework.

Yes, but is it all statistics?

Statistics, it is said, is the study of the collection, organization, analysis, interpretation and presentation of data. It deals with all aspects of data, including the planning of data collection in terms of the design of surveys and experiments; learning from data, and of measuring, controlling, and communicating uncertainty; and it provides the navigation essential for controlling the course of scientific and societal advances[i]. It is also about applying statistical thinking and methods to a wide variety of scientific, social, and business endeavors in such areas as astronomy, biology, education, economics, engineering, genetics, marketing, medicine, psychology, public health, sports, among many.

Core Statistics supports micro and macro oriented statistical data, and metadata for syntactical projection (representation-orientation); semantic projection (content-orientation); and, pragmatic projection (purpose-orientation).

The Core Statistics approach provides a full range of data artifacts, logistics and controls to meet an ever growing and varied demand for data to support the statistician, including the areas of data mining and predictive analytics. Moreover, and this is going to be tough for some people to accept, the focus of Core Statistics is on professional statistical analysis of all relevant data of all varieties, volumes and velocities, and not, for example, on the fanciful and unsubstantiated data requirements of amateur ‘analysts’ and ‘scientists’ dedicated to finding causation free correlations and interesting shapes in clouds.

That’s all folks

This has been a brief look at the role of DW 3.0 in supplying data to statisticians.

One key aspect of the Core Statistics element of the DW 3.0 framework is that it renders irrelevant the hyperbolic claims that statisticians are not equipped to deal with data variety, volumes and velocity.

Even with the advent of Big Data alchemy is still alchemy, and data analysis is still about statistics.

If you have any questions about this aspect of the framework then please feel free to contact me, or to leave a comment below.

Many thanks for reading.

Catalogue under: #bigdata #technology

[i] Davidian, M. and Louis, T. A., 10.1126/science.1218685


File under: Good Strat, Good Strategy, Martyn Richard Jones, Martyn Jones, Cambriano Energy, Iniciativa Consulting, Iniciativa para Data Warehouse, Tiki Taka Pro

Consider this: Social Media Big Data killed Ad-land

21 Wed Jan 2015

Posted by Martyn Jones in Big Data, Consider this, Information Supply Frameowrk, Polemic

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admen, advertising, Big Data, dave trott, DW 3.0, social media


Hold this thought: Big Data is the future of online business and interactive advertising is its profit.

Much is being made of Big Data and its role in social media and online interactive advertising. The advertising industry itself has a “big crush” on Big Data, and it fuels the elevated revenues, profits and share prices of a number of online companies.

Continue reading →

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