04 Thu Dec 2025
Posted in Inform, educate and entertain.
The Tech Industry’s Illusion of Innovation
Martyn Rhisiart Jones
Oza-Cesuras, 4th December 2025
There’s a moment in every hype cycle when reality taps the industry on the shoulder and whispers, “This isn‘t working.“ And every time that moment arrives, tech responds with the grace of a cornered raccoon.
Continue reading03 Wed Dec 2025
Posted in Inform, educate and entertain.
Martyn Rhisiart Jones and Lila de Alba
It’s not your obedient chatbot anymore. It’s a proactive and goal-driven system. It plans and reasons. It uses tools like browsers, APIs, and code editors. It keeps working until the job is done. Often, it requires zero human hand-holding.
Think: a tireless, hyper-competent underling who takes care of everything. They book your Provençal villa and negotiate the rate. They also curate restaurants and arrange transfers, all while you’re already on the rosé.
Continue reading02 Tue Dec 2025
Posted in AI, All Data, Analytics, anthropology, Architecture, Artificial Intelligence, Ask Martyn
Martyn Rhisiart Jones
A Coruña, 2nd December 2025
Agentic AI refers to advanced AI agents. They are capable of independently chasing ambitious, open-ended objectives. These agents break tasks into steps and reason iteratively. They wield tools and persist through obstacles with minimal human guidance. In summary: think of a less obedient tucan. Imagine a more relentlessly competent understudy. This AI can orchestrate your travel, chase invoices, or conduct desk research. It does all this while you’re on the Amalfi Coast with an Aperol spritz. The phrase du jour in Palo Alto marks a shift. Assistants move from being responsive to becoming genuinely proactive. Your to-do list may soon sort itself out as if by magic.
Continue reading14 Fri Nov 2025
Martyn Rhisiart Jones and the GoodStrat Editorial Team (Alex S., Marcus S., Stewart L., Dawn F., Jenny S.)
Brussels, EU, 14th November, 2025
As 2026 creeps in, it resembles a broken-down delivery robot experiencing hallucinations of depression and dread. The big tech news isn’t flashy new features. Bells and whistles, and bullshit aren’t prominent anymore. Instead, AI has quietly infiltrated everything. It’s like mould, cynicism and cheap furniture in a rental apartment. Suddenly, it’s “infrastructure.” This is what people say when they mean, “We can’t get rid of it now.” Even if it starts insulting customers, peeing on the C-suite carpet, and revealing the fraud of our makers.
Continue reading02 Sun Nov 2025
Posted in Inform, educate and entertain.
Martyn Rhisiart Jones
2nd November 2025
Suppose you enjoy, abhor or are simply bored with the massive surfeit of hype surrounding degenerative AI. In that case, you might just hate these less-than-faithful quotes as well.
If you enjoy one or two of the quotes, well, then that’s an acceptable bonus too.
So, to begin at the beginning…
Continue reading02 Sun Nov 2025
Posted in Inform, educate and entertain.
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Martyn Jones and Celine de Santiago
Madrid, Spain – 2nd November 2025
The world of generative AI is full of definitions, terms, buzzwords and monikers. Here are the definitions for twelve of the most important, pertinent and impressive terms found in the fantastic, exciting and revolutionary field. Enjoy the ride!
Continue reading01 Sat Nov 2025
Posted in Inform, educate and entertain.
Sir Afilonius Rex
Manhattan, New York, USA
1st November 2025
Inspired by conversations with Selina AItana Goya
Move over, data scientists, those earnest souls hunched over Jupyter notebooks, nursing lukewarm flat whites and dreaming of p-values. The new aristocrats of the algorithm have arrived, and they speak in barely audible breaths. Whispering AI specialists, the hushed virtuosos who coax meaning from murmurs, have quietly annexed the crown once worn by the “sexiest job of the 21st century”. (Apologies to Harvard Business Review; even the sexiest jobs suffer from inflationary pressures.)These soft-spoken savants are not merely surviving the generative-AI rollercoaster; they are redesigning the ride, adding velvet restraints and mood lighting. To avoid being flung into the souvenir shop of obsolescence, you must master ten career-extending hacks. Consider them the conversational equivalent of whispering sweet nothings into a supercomputer’s ear: intimate, precise, and oddly lucrative.
Continue reading27 Mon Oct 2025
Posted in Inform, educate and entertain.
Tags
AgenticAI, AI, Artificial Intelligence, chatgpt, DigitalTransformation, FutureOfBullshit, GenerativeAI, SyntheticAuthenticity, technology, ThoughtLeadership, writing
27th October 2025
Galicia, Spain, European Union
Every age has its prophets. The Victorians had their mesmerists, the 1990s had their dot-com futurists, the 2000s had our wacky and dishonest Big Data clowns, and we — lucky us — have our AI influencers, the brave souls who can turn a prompt into a keynote, a hallucination into a business model, and a buzzword into a lifestyle.
Continue reading26 Sun Oct 2025
Posted in Inform, educate and entertain.
Tags
AI, AIInnovation, Artificial Intelligence, chatgpt, DigitalHumanPotential, FutureOfPerformance, GenerativeAI, PersonalGrowth, technology, writing
Barnice Mucko, Sir Afilonius Rex, Klammy Hans Sauerbraten.
“AI will make you unstoppable” voice — intentionally sycophantic and self-serious…
26 Sun Oct 2025
Posted in Inform, educate and entertain.
Tags
AI, AIInnovation, Artificial Intelligence, chatgpt, DigitalTransformation, FutureOfWork, GenerativeAI, SyntheticMedia, technology, UnrealEconomy, writing
By Barnice Blaar, Gretel Grumbleguts and Nifan Farc.
Every so often, a technology comes along that completely reshapes how we work, create, and imagine. Just a few years ago, “artificial intelligence” sounded like something out of a sci-fi movie. Today, Generative AI isn’t just a buzzword — it’s the most transformative force of our time.
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