• Home
  • About
  • The Good Strategy Blog
  • Strategy
    • Data Warehousing
    • Ask Martyn
  • MARTYN
    • MARTYN’S MUSIC
    • Must-Read Books from Martyn
    • PODCASTS
    • MARTYN.ES

GOOD STRATEGY

~ DATA, INFORMATION & KNOWLEDGE

GOOD STRATEGY

Monthly Archives: Dec 2025

Die Zukunft der Daten: Warum Data Warehousing gewinnt

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

allgemein, art, blog, deutsch, literature


Warum Data Warehousing die langweilige, brutale und zugleich faszinierende Zukunft der Daten ist

Martyn Rhisiart Jones

A Coruña, 12.05.2025

Der moderne Daten-Stack hat sich in ein Cyberpunk-Rohrleitungssystem verwandelt: endlose Rohre speisen weitere Rohre, Schichten übereinandergestapelt wie ein Dachausbau, den jemand mit TikTok-Kenntnissen im Bereich Tischlerei errichtet hat. Irgendwo beharrt ein CTO immer noch darauf, dass der Data Lake „jedes Quartal einen geschäftlichen Mehrwert liefern wird“ – und klingt dabei so ruhig, als würde er mit seinem Entführer verhandeln.

Continue reading →

Dades Organitzades: El Secret de l’Èxit Empresarial

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

almacendedatos, amor, blog, data architecture, Data Warehouse, espanol, fe, Martyn Jones, poesia


Per què el magatzem de dades és el futur avorrit, brutal i preciós de les dades

Martyn Rhisiart Jones

La Corunya, 12/5/2025

La pila de dades moderna s’ha convertit en una fontaneria cyberpunk: canonades infinites que alimenten més canonades, capes apilades com una extensió de golfes construïda per algú que va aprendre fusteria de TikTok. En algun lloc, un CTO encara insisteix que el llac de dades “oferirà valor empresarial en qualsevol trimestre”, sonant tranquil de la mateixa manera que algú ho faria mentre negocia amb el seu propi segrestador.

Continue reading →

Datu Biltegiratze: Etorkizun Aspergarria eta Ederra

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment


Zergatik den Datu Biltegiratzea Datuen Etorkizun Aspergarria, Brutala eta Ederra?

Martyn Rhisiart Jones

A Coruña, 2025/12/5

Datu pila modernoa cyberpunk iturgintza bihurtu da: hodi amaigabeak hodi gehiago elikatzen dituzte, geruzak TikTok-etik arotzeria ikasi duen norbaitek eraikitako ganbara-luzapen baten antzera pilatuta. Nonbait, CTO batek oraindik ere datu-lakuak “negozio-balioa emango duela edozein hiruhilekotan” azpimarratzen du, lasai agertuz, bere bahitzailearekin negoziatzen ari den norbaitek bezala.

Datu handien biltzarrak berpizkunde-denda bihurtu ziren, nodo gehiagoren bidez salbazioa predikatzen, eta izkinan datu-biltegia isilik zegoen: aspergarria, aurreikusgarria eta gogaikarriki konpetentea.

Continue reading →

Almacenamento de Datos: O Futuro Aburrido e Poderoso

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, blog, Data Warehouse, dw, espanol, gallego, portugues, SPANISH


Por que o almacenamento de datos é o futuro aburrido, brutal e fermoso dos datos

Martyn Rhisiart Jones

A Coruña, 12/5/2025

A pila de datos moderna converteuse nunha fontanería cyberpunk: tubaxes interminables que alimentan máis tubaxes, capas apiladas como unha extensión do faiado construída por alguén que aprendeu carpintería de TikTok. Nalgún lugar, un CTO aínda insiste en que o lago de datos “ofrecerá valor empresarial en calquera trimestre”, soando tranquilo do mesmo xeito que alguén podería mentres negocia co seu propio secuestrador.

Continue reading →

El Futuro del Almacenamiento de Datos: Aburrido pero Eficaz

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

blog, espanol, fe, jesus, poesia


Por qué el almacenamiento de datos es el futuro aburrido, brutal y hermoso de los datos

Peace. Tranquility. Mastery.
Peace. Tranquility. Mastery.

Martyn Rhisiart Jones
A Coruña, 5/12/2025

La pila de datos moderna se ha convertido en una fontanería ciberpunk: tuberías interminables que alimentan a más tuberías, capas apiladas como la extensión de un desván construida por alguien que aprendió carpintería en TikTok. En algún lugar, un director de tecnología sigue insistiendo en que el lago de datos “ofrecerá valor comercial en cualquier trimestre”, con la misma calma que quien negocia con su propio secuestrador.

Continue reading →

The Future of Data Warehousing: Boring Yet Effective

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, Architecture, Artificial Intelligence, cloud, Data Warehouse, data-strategy, technology


Why Data Warehousing Is the Boring, Brutal, Beautiful Future of Data

Martyn Rhisiart Jones

A Coruña, 5/12/2025

The modern enterprise data stack looks less like technology and more like cyberpunk plumbing. Pipes are rerouted through pipes. Valves are attached to valves. Layers are placed on top of each other until the whole thing resembles a drawing. It’s like a creation made by a caffeinated child let loose on a whiteboard. Data lakes are here. A data mesh is over there. A lakehouse is balanced precariously on top. It resembles a loft extension built by someone who learnt carpentry from TikTok.

Continue reading →

Il Futuro dei Data Center: Chi Comprerà?

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, blog, intelligenza-artificiale, italiano, writing


Martyn Richard Jones

A Coruña, Galicia, 5 de diciembre de 2025

La storia futuristica: quando l’intelligenza artificiale conversazionale esaurisce i capitali e deve vendere i suoi data center

In questa storia, il boom dell’intelligenza artificiale conversazionale si raffredda. Dopo anni passati a bruciare denaro a velocità supernova [abbonamenti economici, costi operativi astronomici, modelli giganteschi che richiedono elettricità come città], gli investitori finalmente dicono: “Basta, basta round”.

Continue reading →

¿Sobrevivirán las IAs? Análisis de la venta de centros de datos

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, blog, espanol, ia, inteligencia-artificial


Martyn Rhisiart Jones

Oza-Cesuras 5 de diciembre de 2.025

La historia futurista: cuando las IAs conversacionales se quedan sin capital y tienen que vender sus centros de datos

En esta historia, el boom de las IA conversacionales se enfría. Después de años quemando dinero a velocidad de supernova [suscripción barata, costes operativos astronómicos, modelos gigantes que requieren electricidad como si fueran ciudades] los inversionistas finalmente dicen: “basta, no más rondas”.

Las empresas de chat-IA (y degenerativa IA), sin efectivo y aún con facturas eléctricas que podrían financiar un pequeño país, se ven obligadas a vender sus centros de datos, esos templos sagrados de GPU bañadas en refrigeración líquida.

Continue reading →

La Crisi de la Innovació: Expectatives vs Realitat

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

blog, espanol, fe, poesia, politica


La indústria tecnològica s’ha convertit en una màquina expenedora de bajanades
Martyn Rhisiart Jones
Oza-Cesuras, 4 de desembre de 2025

Hi ha un moment en cada cicle d’expectació en què la realitat toca l’espatlla de la indústria i xiuxiueja: “Això no funciona”. I cada vegada que arriba aquest moment, la tecnologia respon amb la gràcia d’un ós rentador acorralat.

Continue reading →

L’illusione dell’innovazione tecnologica: scuse e hype

05 Fri Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

blog, italiano, libri, News, senza-categoria


L’industria tecnologica è diventata un distributore automatico di sciocchezze

Martyn Rhisiart Jones
Oza-Cesuras, 4 dicembre 2025

C’è un momento in ogni ciclo di hype in cui la realtà dà un colpetto sulla spalla all’industria e sussurra: “Non funziona”. E ogni volta che arriva quel momento, la tecnologia risponde con la grazia di un procione intrappolato.

Continue reading →
← Older posts
Newer posts →

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 642 other subscribers.

Top posts

  • GRIFTER'S CORNER: Is AI Really the Solution to Fraud Detection?
  • CONSIDER THIS: Top Countries Known for Arrogance and Ignorance
  • SOCIAL MEDIA: X Is Dying In Europe: Here's Why - Revisited - 2026/02/16
  • SATURDAY SCENARIO: 2026/03/28
  • IT'S POLITICS: Understanding Hasbara: Israel's Narrative Control Tactics
  • LE COIN DES ARNAQUEURS : L’impact de l’IA avec des agents dans Gammon
  • Big Data Robitussin - 2026 Version
  • Nine Absurd AI Use Cases We Don’t Need
  • Big Data: And it's all gone quiet over there!
  • The Comeback of Ontology in AI: Why It Matters - 2026/01/21

Recent Comments

Martyn Jones's avatarMartyn Jones on MASTER CLASS: Mastering Data W…
Laster's avatarLaster on Aligning ICT with Business Str…
Martyn Jones's avatarMartyn Jones on The BBC in Crisis: Navigating…
Martyn Jones's avatarMartyn Jones on The BBC in Crisis: Navigating…
Martyn de Tours's avatarMartyn de Tours on The Perpetual Victim: How Prof…
Follow GOOD STRATEGY on WordPress.com

Meta

  • Create account
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.com

Names in the cloud

All Data Ask Martyn awareness Big Data Big Data 7s Big Data Analytics Business Intelligence business strategy Consider this dark data data architecture Data governance Data Lake data management data science Data Supply Framework Data Warehouse Data Warehousing Good Strat goodstrat Good Strategy Inform, educate and entertain. IT strategy Martyn Jones Martyn Richard Jones pig data Politics Strategy The Amazing Big Data Challenge The Big Data Contrarians

Recent articles

  • GRIFTER’S CORNER: Is AI Really the Solution to Fraud Detection? Apr 2, 2026
  • LE COIN DES ARNAQUEURS : L’impact de l’IA avec des agents dans Gammon Apr 1, 2026
  • EL RINCÓN DEL ESTAFADOR: El impacto de la IA con agentes en Gammon Apr 1, 2026
  • IN FOCUS: Who is Martyn Rhisiart Jones? Mar 30, 2026
  • Redes Sociales: ¿Democracia o Control? Mar 30, 2026
  • SUNDAY SERENITY: 2026/03/29 – Martyn Writes Mar 29, 2026
  • IT’S POLITICS: Social Media: The Illusion of Free Speech Mar 29, 2026

Hours & Info

Spain
+34 692 376 698
martyn.jones@martyn.es
Lunch: 13:30pm - 14:30pm
Dinner: M-Th 20:00pm - 21:00pm, Fri-Sat:21:00pm - 22:00pm

The Stats

  • 121,603 hits

Meta

  • Create account
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.com
Log in

Hours & Info

Martyn Richard Jones
Madrid, Spain
+34 692 376 698
martyn.jones@martyn.es
10:00 - 17:00
Follow GOOD STRATEGY on WordPress.com
  • GRIFTER’S CORNER: Is AI Really the Solution to Fraud Detection?
  • LE COIN DES ARNAQUEURS : L’impact de l’IA avec des agents dans Gammon
  • EL RINCÓN DEL ESTAFADOR: El impacto de la IA con agentes en Gammon
  • IN FOCUS: Who is Martyn Rhisiart Jones?
  • Redes Sociales: ¿Democracia o Control?

Top Good Strat Posts & Pages

  • GRIFTER'S CORNER: Is AI Really the Solution to Fraud Detection?
  • Good Strategy: With Martyn Rhisiart Jones, Sir Afilonius Rex and Lila de Alba.
  • CONSIDER THIS: Top Countries Known for Arrogance and Ignorance
  • SOCIAL MEDIA: X Is Dying In Europe: Here's Why - Revisited - 2026/02/16
  • SATURDAY SCENARIO: 2026/03/28
  • IT'S POLITICS: Understanding Hasbara: Israel's Narrative Control Tactics
  • LE COIN DES ARNAQUEURS : L’impact de l’IA avec des agents dans Gammon
  • Big Data Robitussin - 2026 Version
  • Nine Absurd AI Use Cases We Don’t Need
  • Big Data: And it's all gone quiet over there!

Good strat tag cloud

AI amoral Analytics art Artificial Intelligence bad-leader beauty Behavioural Economics Big Data blog book-review books Business Business Enablement business intelligence Business Management business strategy chatgpt cloud coaching Consider this Creativity data data architecture data management data mesh Data Warehouse decency digital-marketing Dogma enterprise data warehousing espanol fiction gaza good-leader goodstart good start Good Strat goodstrat Good Strategy history honesty honour information Information Technology inspiration israel IT Strategy jesus knowledge leader leadership lifestyle literature llm Management Marketing Martyn Jones Martyn Richard Jones mental-health News Organisational Autism palestine Philosophy photography Poetry Politics relationships Strategy technology travel trump vulgarity Wales writing

Categories

  • accountability
  • advertising
  • agile
  • agile way of working
  • agile@scale
  • AI
  • All Data
  • Analytics
  • anthropology
  • Architecture
  • Artificial Intelligence
  • Ask Martyn
  • Assets
  • awareness
  • bad strategy
  • Banking
  • behaviour
  • Best principles
  • Big Data
  • Big Data 7s
  • Big Data Analytics
  • blockchain
  • Books with influence
  • Brexit
  • BS
  • business
  • Business Intelligence
  • business strategy
  • Cambriano
  • Cambridge Analytica
  • China
  • Climate Change
  • Cloud
  • code of conduct
  • Commercial Analytics
  • community
  • Condiser this
  • Conservative Party
  • consider
  • Consider this
  • Consultation
  • Creativity
  • Culture
  • dark data
  • data
  • data architecture
  • Data governance
  • data hub
  • Data Lake
  • data management
  • Data Mart
  • data mesh
  • data science
  • Data Supply Framework
  • Data Warehouse
  • Data Warehousing
  • deceit
  • deep learning
  • Democracy
  • digital transformation
  • Diplomacy
  • disinformation
  • Dogma
  • Duties
  • DW 3.0
  • ECM
  • Economics
  • EDW
  • England
  • enterprise content management
  • ethics
  • EU
  • Europe
  • European Union
  • Excellence
  • Excerpt
  • Executive
  • Extract
  • Federalism
  • films
  • Financial Industry
  • fraud
  • Freedoms
  • Globalisation
  • good start
  • Good Strat
  • Good Strategy
  • Good Strategy Radio
  • goodstart
  • goodstartegy
  • goodstrat
  • goostart
  • governance
  • hadoop
  • hdfs
  • HR
  • humour
  • India
  • influencers
  • Inform, educate and entertain.
  • informatio Supply Framework
  • information
  • Information Management
  • Information Supply Frameowrk
  • Information Supply Framework
  • Infotrends
  • Inmon
  • instruments
  • IoT
  • IT Circus
  • IT fraud
  • IT strategy
  • IT World
  • iterations
  • java
  • Knowledge
  • knowledge management
  • Labour Party
  • leadership
  • Leadership 7s
  • life
  • listening
  • literature
  • Love
  • LSE
  • machine learning
  • Management
  • market forces
  • Marketing
  • Marty does
  • Martyn does
  • Martyn Jones
  • Martyn Richard Jones
  • Masterclass
  • media
  • Memory lane
  • Methodology
  • nationalism
  • nine competitive forces
  • no limits
  • Northern Ireland
  • obituary
  • Obligations
  • offshore
  • Offshoring
  • operational
  • Outsourcing
  • Oxford
  • pain
  • Parliament
  • Peeves
  • Personal Integrity Key
  • Philosophy
  • pig data
  • PIK
  • PIR
  • Plaid Cymru
  • Planning
  • poem
  • poems
  • Poetry
  • Polemic
  • political science
  • Politics
  • pomo
  • postmodern
  • POTUS
  • PPE
  • Process
  • Professional Networking
  • professionalism
  • project management
  • Project to Excel
  • prose
  • public
  • Public Integrity Record
  • Quiz
  • Rant
  • Referendum
  • Remain
  • RIghts
  • Risk
  • Rivalry
  • romance
  • Russia
  • Ruth Davidson
  • Sales
  • satire
  • Scotland
  • Scottish National Party
  • scrum
  • sentiment analysis
  • SMILES
  • Snippet
  • SNP
  • Social
  • Social Media
  • Sociology
  • Spain
  • spoof
  • statistics
  • Stories
  • Strategy
  • structured intellectual capital
  • supply chain management
  • tactics
  • Tax avoidance
  • Tax evasion
  • TEAM
  • technology
  • The Amazing Big Data Challenge
  • The Big Data Contrarians
  • The Greens
  • The Guardian
  • The hidden wealth of nations
  • Trade
  • UK
  • Uncategorized
  • United Kingdom
  • USA
  • Valentine
  • Value
  • Wales
  • wisdom

Blog at WordPress.com.

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy
  • Subscribe Subscribed
    • GOOD STRATEGY
    • Join 140 other subscribers.
    • Already have a WordPress.com account? Log in now.
    • GOOD STRATEGY
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar
 

Loading Comments...