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GOOD STRATEGY REBELLION

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Tag Archives: technology

F*ck Data Mesh: Martyn Jones’s Hilarious Haymaker at Tech’s Data Delusions – Book Review

05 Thursday Mar 2026

Posted by Martyn Jones in Inform, educate and entertain.

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a, amoral, amorality, art, bad-leader, beauty, book-review, books, Business, child-killers, coaching, courage, Creativity, data mesh, data-mess, decency, degeneracy, degenerate, depraved, depravity, depression, drawing, european-values, fiction, Good Strategy, good-leader, governance, head-of-state, history, honesty, honour, hubris, inspiration, kiddy-fiddlers, leader, leadership, Liberal, lifestyle, literature, makeup, Management, mental-health, moral-integrity, painting, pedophiles, pedophilia, personal development, personal-growth, Philosophy, Poetry, policy, political-whore, Politics, prostitution, reading, relationships, statesperson, stupidity, technology, travel, valour, vulgarity, writing

The Bonfire of the Imbeciles

F*ck Data Mesh: Martyn Jones’s Hilarious Haymaker at Tech’s Data Delusions

Review by Bella Carmela, WiredWiredWired, Silicon Valley, Thursday 5th March 2026

In the hyper-connected, AI-obsessed circus of modern enterprise tech, where every startup pitches a “revolutionary” data paradigm like it’s the next iPhone, Martyn Jones drops a bomb: Fck Data Mesh*. Subtitled The Far Side of Data, Information, and Knowledge, this 2025 manifesto isn’t your typical dry treatise on ETL pipelines or cloud migrations. It’s a rollicking, profane takedown of the industry’s sacred cows… Data Mesh, Lakehouses, and the endless hype cycle that turns solid data strategies into vaporware. Written with the acerbic wit of a Welsh data veteran who’s seen it all (from mainframes to metadata meltdowns), Jones channels the spirit of Hunter S. Thompson meets Dilbert, urging businesses to wake up before their next “transformative” initiative sinks another billion into the swamp.

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Martyn Jones on Geopolitical Thuggery – Book Review

04 Wednesday Mar 2026

Posted by Martyn Jones in Inform, educate and entertain.

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a, amoral, amorality, art, bad-leader, beauty, books, Business, child-killers, coaching, courage, Creativity, decency, degeneracy, degenerate, depraved, depravity, depression, drawing, european-values, Good Strategy, good-leader, head-of-state, history, honesty, honour, hubris, inspiration, kiddy-fiddlers, leader, leadership, Liberal, lifestyle, makeup, Management, mental-health, moral-integrity, painting, pedophiles, pedophilia, personal development, personal-growth, Philosophy, Poetry, policy, political-whore, Politics, prostitution, relationships, statesperson, technology, travel, valour, vulgarity, writing

A Plague On All of Their Houses

THE END OF HONOUR: FROM ABSURDITY TO GLOBAL THUGGERY

By Vanessa Bell, Madrid, 4th March 2026

In Martyn Jones’s The End of Honour: From Absurdity to Global Thuggery, a sprawling and impassioned jeremiad against the moral rot at the heart of contemporary geopolitics, the author diagnoses a profound crisis in the Western liberal order. Published in 2025, the book posits honour not as a quaint Victorian relic but as an indispensable strategic asset, the ethical scaffolding that once underpinned alliances, restrained imperial overreach, and lent credibility to diplomatic endeavours. Its erosion, Jones argues, has precipitated a descent into what he terms “global thuggery”: a world where power is exercised through naked coercion, transactional extortion, and the commodification of international relations into protection rackets. Drawing on an eclectic pantheon of thinkers, from Kant and Lao Tzu to Martin van Creveld and Paul Kennedy, Jones traces this decline from the triumphalism of the post-Cold War era, through the neoconservative adventurism of the Bush administration, to the brazen populism of Trump and his unlikely bedfellows, such as Elon Musk, whom Jones caricatures as a “Bond villain with broadband” fusing Silicon Valley libertarianism with demagogic excess.

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The Crisis of Honour in Global Governance – Book Review

04 Wednesday Mar 2026

Posted by Martyn Jones in Inform, educate and entertain.

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a, amoral, amorality, art, bad-leader, beauty, books, Business, child-killers, coaching, courage, decency, degeneracy, degenerate, depraved, depravity, depression, european-values, Good Strategy, good-leader, head-of-state, history, honesty, honour, hubris, inspiration, kiddy-fiddlers, leader, leadership, Liberal, lifestyle, makeup, Management, mental-health, moral-integrity, painting, pedophiles, pedophilia, personal development, personal-growth, Philosophy, Poetry, policy, political-whore, prostitution, relationships, statesperson, technology, travel, valour, vulgarity, writing

A Plague On All of Their Houses

THE END OF HONOUR: FROM ABSURDITY TO GLOBAL THUGGERY

By Virginia Stephens, Madrid, 4th March 2026

History, as Paul Kennedy observed in the pages that mapped the rise and fall of the great powers, does not announce its turning points with fanfare. It discloses them, reluctantly, through the accumulated weight of institutional decay, strategic overreach, and, most damningly, the erosion of the codes of conduct that once constrained even the most ruthless of statecraft. Martyn Jones, in this sprawling, ferocious, and occasionally magnificent polemic, has written something that Kennedy’s tradition demands we take seriously: a diagnosis of civilisational decline rooted not in balance-of-payments deficits or military overextension alone, but in the collapse of honour as an operational principle of governance.

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The Decline of Honour in Global Politics – Book Review

04 Wednesday Mar 2026

Posted by Martyn Jones in Inform, educate and entertain.

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a, amoral, amorality, art, bad-leader, beauty, books, Business, child-killers, coaching, courage, decency, degeneracy, degenerate, depraved, depravity, depression, Good Strategy, good-leader, honesty, honour, hubris, inspiration, kiddy-fiddlers, leader, leadership, lifestyle, makeup, Management, mental-health, painting, pedophiles, pedophilia, personal development, personal-growth, Poetry, policy, political-whore, prostitution, relationships, technology, travel, valour, vulgarity, writing

A Plague On All of Their Houses

By Rebecca Kennedy, The Observer, Chelsea, Wednesday 4th March 2026

The End of Honour: From Absurdity to Global Thuggery By Martyn Jones (martyn.es, 2025)

In the grand sweep of history, as Paul Kennedy might observe, empires rise and fall not merely through the clash of arms or the ebb of economic tides, but through the erosion of moral sinews that bind societies and their leaders. Martyn Jones’s The End of Honour echoes this Kennedy-esque thesis, charting the precipitous decline of integrity in global politics from the unipolar illusions of the post-Cold War era to the brazen thuggery of contemporary strongmen. Written over a quarter-century, this sprawling polemic, part historical autopsy, part diplomatic jeremiad, dissects how the United States, once the self-anointed guardian of liberal order, has devolved into a “basket case” of strategic incoherence, abetted by neoliberal hubris and neoconservative adventurism. Jones, a data strategist turned contrarian commentator, draws on a lifetime of observation, from Welsh nationalism to Spanish socialism, to argue that honour’s demise has unleashed a world of “global thuggery,” where power is wielded not with restraint but as a blunt instrument of self-interest.

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Global Thuggery and the Erosion of Democracy Explained – Book Review

04 Wednesday Mar 2026

Posted by Martyn Jones in Inform, educate and entertain.

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amoral, art, bad-leader, beauty, books, Business, coaching, decency, degenerate, depraved, depression, Good Strategy, good-leader, honour, hubris, inspiration, leader, leadership, lifestyle, Management, mental-health, pedophilia, personal development, personal-growth, political-whore, prostitution, relationships, technology, travel, vulgarity, writing

A Plague On All of Their Houses

By Rebecca Kennedy, The Charmed World Literary Supplement, Madrid, Wednesday 4th March 2026

In his latest work, The End of Honour: From Absurdity to Global Thuggery, Martyn Jones presents a searing, non-linear “collage of collapse” that chronicles the steady erosion of political integrity and the rise of a “surrealist theatre” in global governance. Drawing on a quarter-century of observation, Jones argues that the democratic institutions we once revered as “pillars of integrity” have been hollowed out, replaced by a “theology of managerialism” and a “moronic embrace of the void”.

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BOOK REVIEW: Good vs Bad Leadership: Key Insights

03 Tuesday Mar 2026

Posted by Martyn Jones in Inform, educate and entertain.

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art, bad-leader, books, Business, coaching, decency, Good Strategy, good-leader, leader, leadership, Management, mental-health, personal development, personal-growth, relationships, technology, travel

Good Leader / Bad Leader – Martyn Jones

By Stephanie Charming, Madrid, Tuesday 3rd March 2026

Leadership

In the annals of leadership literature, few works pierce the fog of modern managerial sophistry with the precision of a well-aimed bayonet charge. Martyn Jones’s Good Leader/Bad Leader: The Difference and Why It Matters stands as a clarion call to arms, a treatise that dissects the anatomy of command with the surgical acuity of Sun Tzu and the unflinching moral rigour of Marcus Aurelius. As a veteran strategist in the digital trenches, once hailed as one of the world’s top database minds, Jones draws not from ivory-tower abstractions but from the bloodied fields of corporate and public service battles. His book is no mere manual; it is a manifesto for the embattled leader, a compass for navigating the treacherous terrains of human ambition and institutional decay.

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STRAIGHT TALK: Davos 2026: The Illusion of Leadership and Dialogue

02 Monday Mar 2026

Posted by Martyn Jones in Inform, educate and entertain.

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AI, Artificial Intelligence, bullshit, chancers, chatgpt, clowns, cretins-rule-the-world, fascist, genocide, grifters, infanticide, nazi, technology

A Marrs Barrs A Day Helps You Bla, Bla and Bla

Martyn Rhisiart Jones

Madrid, Monday 2nd March 2026

Oh, for fuck’s sake, Dirndal Barr, you gleaming beacon of LockedOut futurism, you’ve done it again. March 2, 2026, the snow’s still settling on the Davos chalets, the private jets are queuing for takeoff like taxis at a funeral, and here you are, posting your pre-packaged “What Are The Real Questions Leaders Will Be Asking At Davos 2026?” like it’s some brave exposé rather than the world’s most expensive press release. You’re not a futurist, Benny. You’re a futurist-shaped content mill with 5 million followers who all clicked “Follow” in the hope you’d one day say something that wasn’t sponsored by the ghost of McKinsey.Let’s start with the official theme: “A Spirit Of Dialogue”. Beautiful. Nothing screams authentic conversation like locking up 3,000 of the richest, most insulated people on earth in a Swiss village so they can talk about how the rest of us should talk better.

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STRAIGHT TALK: Agile at Scale is Bullshit by Design – The Guardian

24 Tuesday Feb 2026

Posted by Martyn Jones in agile, agile@scale, Architecture, Assets, awareness, behaviour, business strategy, Creativity, Dogma, IT strategy, Strategy, Value

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agile, AI, Artificial Intelligence, bullshit, Business, dailyprompt, education, fuck-off, Marketing, safe, safee, science, scrum, social media, technology

Martyn Rhisiart Jones

Madrid, Wednesday 25th February 2026.

Seven years on, the verdict is in, and it’s not flattering. Back in 2019, in a Brussels-fuelled rant channelling the incomparable Bob Hoffman, I declared Agile at Scale the next frontier of IT bullshit: immature, ill-conceived, supercilious, and emphatically not agile. It killed communication with jargon, turned criticism into heresy, and mangled history by ignoring what actually worked. I called it a cultish Frankenstein of Scientology zeal, Vatican pomp, and authoritarian quirks – all wrapped in vainglorious slide decks.

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SOCIAL MEDIA: X Is Dying In Europe: Here’s Why – Revisited – 2026/02/16

16 Monday Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

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conceit, crazy, death-march, deathwish, elon-musk, hubris, News, Politics, social media, suicide, technology, x

http://www.goodstrat.com/books

X Is Dying In Europe: Here’s Why

I asked X about its massive losses in Europe.

“@grok, can you explain the massive drop in interactions in Europe with X?”

This is what Grok had to say and updated for today.

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CONSIDER THIS: In Praise of Shadow-Apps – 2026/02/16

15 Sunday Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

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AI, app-development, Artificial Intelligence, Business, digital-marketing, diy, end-user-computing, euc, self-sufficiency, shadow-apps, technology

Here We Go Again!

Martyn Rhisiart Jones

Oza-Cesuras, Sunday 15th February 2026

In the quiet underbelly of corporate life, sanctioned software often lags behind real needs. Shadow apps, which are unsanctioned tools employees adopt on their own, continue to flourish. Nowhere is their value more pronounced than in data analytics. Teams quietly sidestep lengthy procurement and rigid platforms. They harness spreadsheets, personal BI instances, open-source scripts, and cloud sandboxes. Far from mere rebellion, these shadow practices reveal institutional shortcomings while delivering tangible gains. Here are seven compelling advantages, viewed through a lens that values both ingenuity and measured reflection.

We asked seven highly engaged professionals for their top advantages of allowing Shadow Apps to thrive. We then requested comments from industry leaders. And here is what they told us.

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