• Home
  • About
  • The Good Strategy Blog
  • Strategy
    • Data Warehousing
    • Ask Martyn
  • MARTYN
    • MARTYN’S MUSIC
    • Must-Read Books from Martyn
    • PODCASTS
    • MARTYN.ES

GOOD STRATEGY

GOOD STRATEGY

Tag Archives: data

Unseen Data Messages: The Knitting Code of War

17 Wed Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

crafts, data, information, Inmon, intelligence, knit, knitting, knowledge, unstructured, warfare, writing, yarn


Martyn Rhisiart Jones and Lila de Alba

Oza-Cesuras, Europe 17th December 2025

When Yarn Learned to Speak

The soldiers never noticed her.

She sat where women had always sat. She was by the window and by the road. She was near the iron veins of the railway. Her hands were busy, her gaze soft. The love was in her eyes. The slow music of needles clicked and clacked like rain on Bethesda slate. In Wales, they would have called it cynefin, the comfort of the known. In Galicia, the way things have always been done. Magical, mysterious and mindful

Continue reading →

12 Data Wishes for a Smarter 2026

13 Sat Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

12-wishes, 2025, 2026, AI, Architecture, Artificial Intelligence, chatgpt, christmas, data, information, knowledge, llm, Management, technology


Martyn Richard Jones

Our man in Spain.

A Coruña, 13th December 2025

A Dozen Data Wishes for Christmas 2025 — and a Sharper, Smarter New Year

As 2025 winds down, the tinsel comes out. It’s tempting to imagine a quieter, saner digital ecosystem on the horizon. Call it festive optimism or a data professional’s annual catharsis. Here are twelve wishes for 2026. They are equal parts hard-edged realism, FT Weekend reflection, and Wired-grade futurism.

Continue reading →

CEO BRIEFING: Goodstrat.com: Your Digital War Room for Strategy

10 Wed Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, Artificial Intelligence, brand, data, digital-marketing, Good Strat, Good Strategy, information, intellectual-capital, knowledge, Marketing, operational-platform, technology


The Oracle of Delphi and Editorial Team

Spain, 10th December 2025

Defining Goodstrat.com: A Strategist’s Digital War Room

In the sprawling digital bazaar of 2025 and the impending and interesting 2026, where every second-domain site peddles AI hype, data fakehouse, data mess or crypto snake oil, goodstrat.com stands out as a refreshingly unapologetic intellectual fortress.

It’s not a glossy corporate brochure. It is not a paywalled newsletter farm. It’s the online HQ of Martyn Richard Jones. He is a grizzled data, information and knowledge architect and self-styled “Data Shouterer-in-Chief.” He’s been dissecting the guts of information systems since the dial-up era.

Continue reading →

2026 Data Trends: Navigating the Future of Data Management

10 Wed Dec 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

2026, agentic, AI, Artificial Intelligence, Business, chatgpt, data, gemini, grok, Management, musk, technology, trends


Martyn Rhisiart Jones

Somewhere in Spain, 10th December 2025

Oh, brilliant. Gather round, comrades. It’s time for another installment of “Tech Executives Discover That Computers Need Electricity.” This time, they’ve dressed it up in a shiny frock and called it “2026 Data Trends.” Christ almighty, where do we even start?

Continue reading →

The Awkward Squad: Questioning Conventional Wisdom

14 Wed May 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, data, faith, life, mental-health, technology, writing


Full-Private Number-One in the Awkward Squad of the rank and file of life was Sloppy, and yet had his glimmering notions of standing true to the Colours.

Charles Dickens, Our Mutual Friend

I am a sceptic, part of the awkward squad of troublemakers.

  • The awkward squad consists of people who ask questions and who won’t stop asking until they arrive at the crux of the matter.
  • The awkward squad won’t take bullshit for an answer.
  • The awkward squad are unquestioningly not pre-programmed to follow specific paths.
  • The awkward squad will speak truth to power.
  • The awkward squad will question everything.

Such as, “What the hell is that all about?”

Continue reading →

The Case for a Global Wealth Registry: Transparency Matters

23 Wed Apr 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

data, Economics, economy, finance, information, knowledge, News, Politics, social-justice, Tax evasion, tax-haven, taxation, wisdom, world-asset-register


Martyn Richard Jones, A Coruña, 22nd April 2025 – Buy Revealing Wealth

Introduction

If anything, taxes for the lower and middle class and maybe even the upper-middle class should even probably be cut further. But I think that people at the high end – people like myself – should be paying a lot more in taxes. We have it better than we’ve ever had it.

Warren Buffett[1]

Continue reading →

The Role of Statisticians in the Age of Data Science

17 Thu Apr 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

Artificial Intelligence, Big Data, data, machine learning, science, statistics, writing


Did data and AI kill the statistician?

Without a grounding in statistics, a Data Scientist is a Data Lab Assistant.

Martyn Jones

Hold this thought: There are big lies, damn big lies and data science with an AI chaser.

Statistics is a science, and some would argue that it is one of the oldest sciences.

Statistics can be traced back to the days of Augustus Caesar. He was a statesman, military leader, and the first emperor of the Roman Empire. Some set its provenance even earlier.

Indeed, suppose we accept that censuses are a part of statistics. In that case, we can trace history back to the Chinese Han Dynasty (2 AD). We can also consider the Egyptians (2,500 BC) and the Babylonians (4,000 BC).

Continue reading →

Martyn Jones – Author

08 Tue Apr 2025

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, Analytics, biden, books, bush, Business, clinton, data, data architecture, empire, grand-strategy, hegemony, honor, honour, information, Martyn Jones, obama, pnac, Politics, reagan, real estate, technology, trump, war, writing


Hold up, folks! You’re going to love these! They are amazing, beautiful, classy, dazzling and eminently readable. And that’s an absolute understatement of Mel Brook’s proportions.

As a writer, I have several works to my name. This post highlights some of these works. It also offers a quick link to the Amazon platform, where you can get your editions.

Continue reading →

The biggest challenges facing data

29 Tue Oct 2024

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, Artificial Intelligence, data, Data governance, technology


The biggest challenges facing data

Data’s most significant challenges today are multifaceted and affect organizations across various industries. Here are some of the most important ones:

Continue reading →

Data in Motion and Data at Rest

17 Thu Oct 2024

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

AI, cloud, data, data-at-rest, data-engineering, data-in-motion, information, knowledge, News, structured intellectual capital


Data in Motion and Data at Rest

Narrator: What is data in motion, and what is data at rest? More to the point, what’s the difference?

Continue reading →
← Older posts
Newer posts →

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 644 other subscribers.

Top posts

  • SOCIAL MEDIA: X Is Dying In Europe: Here's Why - Revisited - 2026/02/16
  • Automatic identification and data capture (AIDC)
  • Adaptive Control
  • IT'S POLITICS: The Madness of Brexit
  • F*CK DATA MESH: A Critical Look at Data Trends - Book Review
  • CONSIDER THIS: Did Big Data Kill The Statistician? 2026
  • A Brief History of Data Warehousing - 2026/01/07
  • The Comeback of Ontology in AI: Why It Matters - 2026/01/21
  • UNIVAC: Predicting Elections and Defining Computing History - 2026/02/06
  • Holy shit! Understanding Goal-Directed Autonomous AI Systems

Recent Comments

Literbook's avatarLiterbook on GRIFTER’S CORNER: Is AI…
#writing's avatar#writing on GRIFTER’S CORNER: Is AI…
Literbook's avatarLiterbook on LE COIN DES ARNAQUEURS : L’imp…
#writing's avatar#writing on LE COIN DES ARNAQUEURS : L’imp…
#tech's avatar#tech on LE COIN DES ARNAQUEURS : L’imp…
Follow GOOD STRATEGY on WordPress.com

Meta

  • Create account
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.com

Names in the cloud

All Data Ask Martyn awareness Big Data Big Data 7s Big Data Analytics Business Intelligence business strategy Consider this dark data data architecture Data governance Data Lake data management data science Data Supply Framework Data Warehouse Data Warehousing Good Strat goodstrat Good Strategy Inform, educate and entertain. IT strategy Martyn Jones Martyn Richard Jones pig data Politics Strategy The Amazing Big Data Challenge The Big Data Contrarians

Recent articles

  • CONSIDER THIS: LinkedIn – 2026/04/09 Apr 9, 2026
  • Coco, el perro que superó a Wall Street Apr 8, 2026
  • CONSIDER THIS: The Industrial Revolution for People Who Wear Turtlenecks Apr 6, 2026
  • DATA WORLD: Data Architecture Lessons from Easter Apr 5, 2026
  • EM FOCO: Quem é Martyn Rhisiart Jones? Apr 5, 2026
  • OFF THE MEDIA HOWLING WALL: Danny Dannon’s Hasbara Bollox Parade – Sunday 2026/03/05 Apr 4, 2026
  • PLEINS FEUX SUR : Qui est Martyn Rhisiart Jones ? Apr 4, 2026

Hours & Info

Spain
+34 692 376 698
martyn.jones@martyn.es
Lunch: 13:30pm - 14:30pm
Dinner: M-Th 20:00pm - 21:00pm, Fri-Sat:21:00pm - 22:00pm

The Stats

  • 122,746 hits

Meta

  • Create account
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.com
Log in

Hours & Info

Martyn Richard Jones
Madrid, Spain
+34 692 376 698
martyn.jones@martyn.es
10:00 - 17:00
Follow GOOD STRATEGY on WordPress.com
  • CONSIDER THIS: LinkedIn – 2026/04/09
  • Coco, el perro que superó a Wall Street
  • CONSIDER THIS: The Industrial Revolution for People Who Wear Turtlenecks
  • DATA WORLD: Data Architecture Lessons from Easter
  • EM FOCO: Quem é Martyn Rhisiart Jones?

Top Good Strat Posts & Pages

  • Good Strategy: With Martyn Rhisiart Jones, Sir Afilonius Rex and Lila de Alba.
  • SOCIAL MEDIA: X Is Dying In Europe: Here's Why - Revisited - 2026/02/16
  • Automatic identification and data capture (AIDC)
  • Adaptive Control
  • IT'S POLITICS: The Madness of Brexit
  • F*CK DATA MESH: A Critical Look at Data Trends - Book Review
  • CONSIDER THIS: Did Big Data Kill The Statistician? 2026
  • A Brief History of Data Warehousing - 2026/01/07
  • The Comeback of Ontology in AI: Why It Matters - 2026/01/21
  • UNIVAC: Predicting Elections and Defining Computing History - 2026/02/06

Good strat tag cloud

AI Analytics art Artificial Intelligence bad-leader beauty Behavioural Economics Big Data blog book-review books Business Business Enablement business intelligence Business Management business strategy chatgpt cloud coaching Consider this Creativity data data architecture data management data mesh Data Warehouse decency digital-marketing Dogma enterprise data warehousing espanol fiction gaza good-leader goodstart good start Good Strat goodstrat Good Strategy history honesty honour information Information Technology inspiration israel IT Strategy jesus knowledge leader leadership lifestyle literature llm Management Marketing Martyn Jones Martyn Richard Jones mental-health News Organisational Autism palestine Philosophy photography poesia Poetry Politics relationships Strategy technology travel trump vulgarity Wales writing

Categories

  • accountability
  • advertising
  • agile
  • agile way of working
  • agile@scale
  • AI
  • All Data
  • Analytics
  • anthropology
  • Architecture
  • Artificial Intelligence
  • Ask Martyn
  • Assets
  • awareness
  • bad strategy
  • Banking
  • behaviour
  • Best principles
  • Big Data
  • Big Data 7s
  • Big Data Analytics
  • blockchain
  • Books with influence
  • Brexit
  • BS
  • business
  • Business Intelligence
  • business strategy
  • Cambriano
  • Cambridge Analytica
  • China
  • Climate Change
  • Cloud
  • code of conduct
  • Commercial Analytics
  • community
  • Condiser this
  • Conservative Party
  • consider
  • Consider this
  • Consultation
  • Creativity
  • Culture
  • dark data
  • data
  • data architecture
  • Data governance
  • data hub
  • Data Lake
  • data management
  • Data Mart
  • data mesh
  • data science
  • Data Supply Framework
  • Data Warehouse
  • Data Warehousing
  • deceit
  • deep learning
  • Democracy
  • digital transformation
  • Diplomacy
  • disinformation
  • Dogma
  • Duties
  • DW 3.0
  • ECM
  • Economics
  • EDW
  • England
  • enterprise content management
  • ethics
  • EU
  • Europe
  • European Union
  • Excellence
  • Excerpt
  • Executive
  • Extract
  • Federalism
  • films
  • Financial Industry
  • fraud
  • Freedoms
  • Globalisation
  • good start
  • Good Strat
  • Good Strategy
  • Good Strategy Radio
  • goodstart
  • goodstartegy
  • goodstrat
  • goostart
  • governance
  • hadoop
  • hdfs
  • HR
  • humour
  • India
  • influencers
  • Inform, educate and entertain.
  • informatio Supply Framework
  • information
  • Information Management
  • Information Supply Frameowrk
  • Information Supply Framework
  • Infotrends
  • Inmon
  • instruments
  • IoT
  • IT Circus
  • IT fraud
  • IT strategy
  • IT World
  • iterations
  • java
  • Knowledge
  • knowledge management
  • Labour Party
  • leadership
  • Leadership 7s
  • life
  • listening
  • literature
  • Love
  • LSE
  • machine learning
  • Management
  • market forces
  • Marketing
  • Marty does
  • Martyn does
  • Martyn Jones
  • Martyn Richard Jones
  • Masterclass
  • media
  • Memory lane
  • Methodology
  • nationalism
  • nine competitive forces
  • no limits
  • Northern Ireland
  • obituary
  • Obligations
  • offshore
  • Offshoring
  • operational
  • Outsourcing
  • Oxford
  • pain
  • Parliament
  • Peeves
  • Personal Integrity Key
  • Philosophy
  • pig data
  • PIK
  • PIR
  • Plaid Cymru
  • Planning
  • poem
  • poems
  • Poetry
  • Polemic
  • political science
  • Politics
  • pomo
  • postmodern
  • POTUS
  • PPE
  • Process
  • Professional Networking
  • professionalism
  • project management
  • Project to Excel
  • prose
  • public
  • Public Integrity Record
  • Quiz
  • Rant
  • Referendum
  • Remain
  • RIghts
  • Risk
  • Rivalry
  • romance
  • Russia
  • Ruth Davidson
  • Sales
  • satire
  • Scotland
  • Scottish National Party
  • scrum
  • sentiment analysis
  • SMILES
  • Snippet
  • SNP
  • Social
  • Social Media
  • Sociology
  • Spain
  • spoof
  • statistics
  • Stories
  • Strategy
  • structured intellectual capital
  • supply chain management
  • tactics
  • Tax avoidance
  • Tax evasion
  • TEAM
  • technology
  • The Amazing Big Data Challenge
  • The Big Data Contrarians
  • The Greens
  • The Guardian
  • The hidden wealth of nations
  • Trade
  • UK
  • Uncategorized
  • United Kingdom
  • USA
  • Valentine
  • Value
  • Wales
  • wisdom

Blog at WordPress.com.

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy
  • Subscribe Subscribed
    • GOOD STRATEGY
    • Join 142 other subscribers.
    • Already have a WordPress.com account? Log in now.
    • GOOD STRATEGY
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar
 

Loading Comments...