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Author Archives: Martyn Rhisiart Jones

Buy Me A Beer :-)

09 Wednesday Apr 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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You can buy me a pizza, beer, book or coffee right here: https://buymeacoffee.com/martyndetours

Many thanks in advance.

Good Leader/Bad Leader: The difference and why it matters

09 Wednesday Apr 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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bible, christianity, faith, god, honesty, honour, integrity, jesus, judaism, leadership, principles, talmud, values

BUY ME @ AMAZON

Good and Bad

In our real and imaginary worlds, there is good and bad. But what does it mean?

Although not as clear-cut in all circumstances as some people might like, their use is valid. They offer a philosophical and ethical view of things, society, culture, and ideas, as well as providing a starting point for discussions on values and principles.

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A Tribute to Compassionate Leaders: My Political Influences

09 Wednesday Apr 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain., political science, Politics

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books, grand-strategy, history, honour, News, Philosophy, pnac, Politics

Amazon.com Amazon.co.uk Amazon.es Amazon.de Amazon.it Amazon.fr

Dedication

This book is dedicated to the great, compassionate, and visionary individuals. They have profoundly shaped my political journey. They have also influenced how I understand the world. Their courage, integrity, and unwavering commitment to justice have inspired me and countless others. Their actions have made an indelible impact on the political landscape of recent times.

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Martyn Jones – Author

08 Tuesday Apr 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, Analytics, biden, books, bush, Business, clinton, data, data architecture, empire, grand-strategy, hegemony, honor, honour, information, Martyn Jones, obama, pnac, Politics, reagan, real estate, technology, trump, war, writing

Hold up, folks! You’re going to love these! They are amazing, beautiful, classy, dazzling and eminently readable. And that’s an absolute understatement of Mel Brook’s proportions.

As a writer, I have several works to my name. This post highlights some of these works. It also offers a quick link to the Amazon platform, where you can get your editions.

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What does AI think of GoodStrat.com?

25 Tuesday Mar 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, Business, digital-marketing, Marketing, technology

I asked AI what it thought about GoodStrat.com. This is what they said.

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Building Insight

24 Monday Mar 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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finance, investing, money, personal-finance, real-estate

Building Insight

Structure is one of the life-support systems in a building. Only design decisions concerning fire have equally grave implications. People die from errors in structural design. The design of structures is personally enjoyable, visually and technically significant, and professionally satisfying; however, it will always be a deadly serious business. It has life-and-death consequences.[1]

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DeepSeek! Is NoddyX a Fraud?

28 Tuesday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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Business, elon-musk, fraud, News, technology, tesla, trump

Afilonius Rex and Deep Seek, Madrid 28th January 2025.

Afilonius Rex: Hey, Deep Seek, is Mister Elon Musk a fraud?

Deep Seek: Hmmm, let me think about that

Afilonius Rex: Cool, Thanks!

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Corporate Real Estate Analytics

19 Sunday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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cre, finance, investing, investment, real-estate

Martyn Richard Jones, Santiago de Compostela, 19th January 2025.

Corporate real estate is the real property held or used by a business enterprise or organisation for its own operational purposes. A corporate real estate portfolio typically includes a corporate headquarters and a number of branch offices, and perhaps also various manufacturing and retail sites.

Corporate real estate may also describe the functional practice, department, or profession that is concerned with the planning, acquisition, design, construction/fit-up, management, and administration of real property on behalf of a company.

Generally, corporate real estate professionals approach the real estate market from the owner-occupant perspective, both leased or the buy-side, primarily demand perspective, similar to corporate purchasing or procurement. As such, they seek to contain costs, and may benefit from economic environments that are described by most as “weak”.

https://en.wikipedia.org/wiki/Corporate_real_estate

Consider this: Corporate real estate analytics (CRE Analytics) involves the use of data analysis and technology to optimize the management, performance, and strategy of a company’s real estate assets. This approach leverages various tools, metrics, and data sources to improve decision making in areas such as property acquisition, leasing, space utilisation, and portfolio management.

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Dinamitar la política española

19 Sunday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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democracia, espanol, featured, history, politica

Dinamitar la política española


Afilonius Rex, Nueva York, 18 de enero de 2025
La derecha en España no ofrece alternativas realistas en términos de políticas, principios e iniciativas coherentes y cohesionadas. No ofrecen liderazgo, ideas ni capacidad de Estado. Su oposición no se basa en alternativas respetables, sino en mentiras, difamaciones y calumnias.

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Frequentist Inference Ate My Homework

18 Saturday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, Artificial Intelligence, data science, machine learning, statistics

Martyn Richard Jones, A Coruña 18th January 2025

Frequentist inference is a type of statistical inference based on frequentist probability, which treats “probability” in equivalent terms to “frequency” and draws conclusions from sample data by means of emphasizing the frequency or proportion of findings in the data. Frequentist inference underlies frequentist statistics, in which the well-established methodologies of statistical hypothesis testing and confidence intervals are founded.

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Conjoint Analysis

17 Friday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, Business, consumer-behavior, digital-marketing, Marketing

Martyn Richard Jones, Madrid 17th January 2025

Conjoint analysis is a survey-based statistical technique used in market research that helps determine how people value different attributes (such as features, functions, and benefits) that make up an individual product or service.

https://en.wikipedia.org/wiki/Conjoint_analysis

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Choice Modelling

16 Thursday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, Artificial Intelligence, data science, machine learning, technology

Martyn Richard Jones – Madrid 16th January 2025

Choice modelling attempts to model the decision process of an individual or segment via revealed preferences or stated preferences made in a particular context or scenario. Typically, it attempts to use discrete choices (A over B; B over A, B & C) in order to infer positions of the items (A, B and C) on some relevant latent scale (typically “utility” in economics and various related fields). 

http://en.wikipedia.org/wiki/Choice_modelling

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Causal Analysis

15 Wednesday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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Artificial Intelligence, data science, machine learning, Philosophy, science

Martyn Richard Jones

Causal analysis is the field of experimental design and statistics pertaining to establishing cause and effect. Typically, it involves establishing four elements: correlation, sequence in time (that is, causes must occur before their proposed effect), a plausible physical or information-theoretical mechanism for an observed effect to follow from a possible cause, and eliminating the possibility of common and alternative (“special”) causes. Such analysis usually involves one or more artificial or natural experiments.

https://en.wikipedia.org/wiki/Causal_analysis

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Brand Analytics

14 Tuesday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, content-marketing, digital-marketing, Marketing, social media

Brand Analytics – Martyn Jones

Brand strength analysis describes efforts to determine the strength a brand has compared with its competitors.
https://en.wikipedia.org/wiki/Brand_strength_analysis

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Bayesian Statistics

13 Monday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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Artificial Intelligence, bayes-theorem, bayesian, machine learning, statistics

Martyn Rhisiart Jones

Bayes’ theorem (alternatively Bayes’ law or Bayes’ rule, after Thomas Bayes) provides a mathematical rule. It is used for inverting conditional probabilities. This enables us to find the probability of a cause given its effect.[1] For example, we know the risk of developing health problems increases with age. Bayes’ theorem allows us to assess the risk to an individual of a known age more accurately. It achieves this by conditioning the risk relative to their age. This approach is better than assuming the individual is typical of the population as a whole. Based on Bayes law, you need to consider the prevalence of a disease in a population. Also, account for the error rate of an infectious disease test. This helps evaluate the meaning of a positive test result correctly and avoid the base-rate fallacy.

One of the many applications of Bayes’ theorem is Bayesian inference, a particular approach to statistical inference, where it is used to invert the probability of observations given a model configuration (i.e., the likelihood function) to obtain the probability of the model configuration given the observations (i.e., the posterior probability)

http://en.wikipedia.org/wiki/Bayes%27_theorem

Bayesian statistics (/ˈbeɪziən/ BAY-zee-ən or /ˈbeɪʒən/ BAY-zhən)[1] is a theory in the field of statistics based on the Bayesian interpretation of probability, where probability expresses a degree of belief in an event. The degree of belief may be based on prior knowledge about the event, such as the results of previous experiments, or on personal beliefs about the event. This differs from a number of other interpretations of probability, such as the frequentist interpretation, which views probability as the limit of the relative frequency of an event after many trials.[2] More concretely, analysis in Bayesian methods codifies prior knowledge in the form of a prior distribution.

http://en.wikipedia.org/wiki/Bayesian_statistics

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Balanced Scorecard – BSC

12 Sunday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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Business, innovation, leadership, Management, Strategy

Martyn Jones

A balanced scorecard is a strategy performance management tool – a well-structured report used to keep track of the execution of activities by staff and to monitor the consequences arising from these actions.
The term ‘balanced scorecard’ primarily refers to a performance management report used by a management team, and typically focused on managing the implementation of a strategy or operational activities. In a 2020 survey 88% of respondents reported using the balanced scorecard for strategy implementation management, and 63% for operational management. Although less common, the balanced scorecard is also used by individuals to track personal performance; only 17% of respondents in the survey reported using balanced scorecards in this way. However it is clear from the same survey that a larger proportion (about 30%) use corporate balanced scorecard elements to inform personal goal setting and incentive calculations.

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Dad, RIP, 12th January 2025.

12 Sunday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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Dad, RIP, 12th January 2025.

My father died in Saint Clears, Wales, on Sunday, the 12th of January at 04:20.

How brief our lives become.

Automatic identification and data capture (AIDC)

11 Saturday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, Artificial Intelligence, Business, News, technology

Automatic identification and data capture (AIDC) refers to the methods of automatically identifying objects, collecting data about them, and entering that data directly into computer systems (i.e. without human involvement). Technologies typically considered as part of AIDC include bar codes, Radio Frequency Identification (RFID), biometrics, magnetic stripes, Optical Character Recognition (OCR), smart cards, and voice recognition. AIDC is also commonly referred to as “Automatic Identification,” “Auto-ID,” and “Automatic Data Capture.”
http://en.wikipedia.org/wiki/Automatic_identification_and_data_capture

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Analysis of variance

08 Wednesday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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data science, education, machine learning, python, statistics

Analysis of variance (ANOVA) is a collection of statistical models and their associated estimation procedures (such as the “variation” among and between groups) used to analyze the differences among means. ANOVA was developed by the statistician Ronald Fisher. ANOVA is based on the law of total variance, where the observed variance in a particular variable is partitioned into components attributable to different sources of variation. In its simplest form, ANOVA provides a statistical test of whether two or more population means are equal, and therefore generalizes the t-test beyond two means. In other words, the ANOVA is used to test the difference between two or more means.

http://en.wikipedia.org/wiki/Analysis_of_variance

Consider this: Analysis of variance (ANOVA) is a statistical method used to compare the means of three or more groups and determine whether there are statistically significant differences between them. It assesses whether the variability among group means exceeds what would be expected due to random variation alone.

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Adaptive Reasoning

07 Tuesday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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adaptability, Business, innovation, personal development, resilience

Adaptive reasoning refers to a problem solving strategy that adapts thinking to address a problem as it changes and evolves.

http://en.wikipedia.org/wiki/Adaptive_reasoning 

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Adaptive Control

06 Monday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, Artificial Intelligence, Business, Marketing, technology

Adaptive Control

Adaptive control is the control method used by a controller which must adapt to a controlled system with parameters which vary, or are initially uncertain. For example, as an aircraft flies, its mass will slowly decrease as a result of fuel consumption; a control law is needed that adapts itself to such changing conditions. 

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ANALYTICS: A/B testing

06 Monday Jan 2025

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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content-marketing, digital-marketing, email-marketing, Marketing, technology

FROM MY BEST SELLER: Make Analytics Great Again


A/B testing is a way of comparing two versions of the same variable, usually by testing a subject’s response to variable A against variable B and determining which of the two variables is more effective.
http://en.wikipedia.org/wiki/A/B_testing


Consider this: A company wants to increase the number of users who subscribe to their homepage newsletter. It’s a simple exercise in hypothesis (in this case, speculating) and testing. In this case, the company offers 50% of its users the old subscription page, and they provide the other 50% what they think will attract more subscriptions. They run the test, compare the statistics for the old page to the new page, and make their decisions based on that. A is the old page, and B is the proposed page. It’s that simple.

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Top Leadership Lessons to Enhance Your Skills

08 Friday Nov 2024

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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1, 2, 3, 4, 5, 6, 7, Business, coaching, leadership, Management, personal development

My Thoughts About Leadership

Leadership, wherever it is to be found, and it can be found almost everywhere, plays an essential role in everything, and it comes in all shapes and sizes. The subject of leadership, like strategy, is very close to me, and these are facets of my knowledge and experience that I constantly try to improve. Here, I am detailing some of the leadership points of view that I have developed or embraced to some degree or another. These are things that have also served to shape me and, more importantly, to bring me to where I now am: the village of Bandoxa.

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Navigating Information Challenges: A Modern Guide

05 Tuesday Nov 2024

Posted by Martyn Rhisiart Jones in Inform, educate and entertain.

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AI, Architecture, Artificial Intelligence, cybersecurity, EU, harris, information, Management, privacy, technology, trump

The biggest challenges facing information

The challenges facing information today are closely related to the complexity of data management, technology and social factors. Here are some of the biggest challenges:

1. Data Overload:

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  • Three suited men conversing on a rooftop overlooking a city under construction
    La revuelta por la vivienda en España: el audaz enfrentamiento de Sánchez con la derechaSeptember 30, 2026
    La arriesgada apuesta de Sánchez: Por qué la crisis de la vivienda en España podría destrozar a la oposición Por Martyn Rhisiart Jones, nuestro corresponsal político sénior Si quieres entender por qué la política española parece estar constantemente al borde del colapso, pasea por cualquier barrio residencial de Madrid, Barcelona, ​​Santiago de Compostela o Málaga. …

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  • Three suited men conversing on a rooftop overlooking a city under construction
    Spain’s Housing Revolt: Sánchez’s Daring Showdown With the RightSeptember 30, 2026
    Sánchez’s High-Stakes Gamble: Why Spain’s Housing Crisis Could Shatter the Opposition By Martyn Rhisiart Jones, Our Senior Political Correspondent If you want to understand why Spanish politics feels so persistently on the verge of a nervous breakdown, wander through any residential district in Madrid, Barcelona, Santiago de Compostela, or Málaga. High above the tree-lined avenues, …

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  • People using devices beneath a cloud network; sign reads “THE GOOD STRAT BLOG.”
    How Green Was My Data?September 29, 2026
    The digital era has led to an exponential increase in data generation, often disregarded for its environmental impact. Despite celebrating technological advances, we overlook the significant energy consumption required to support our online activities. As we confront a climate crisis, it's vital to question the sustainability of our data practices and recognise their true ecological cost.

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  • People using devices beneath a cloud network; sign reads “THE GOOD STRAT BLOG.”
    Why Smart Leaders Trust Both Data Analytics and Gut InstinctSeptember 28, 2026
    Modern businesses must blend analytics with intuition to anticipate changes and mitigate risks. Historical superstitions parallel the value of data insights, which, like omens, can signal emerging trends. Leveraging human experience with data analysis enhances decision-making, helping organisations recognise warning signs and optimise strategies for better outcomes.

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  • Blame the Data!September 27, 2026
    If in Doubt, Blame ‘Data Quality’ Author: Martyn Rhisiart Jones – Date published: 27th September 2026 Web site: martyn.es – Facebook: Good Strat – LinkedIn Group: The Big Data Contrarians It doesn’t matter what you’re trying to build, what grand architectural strategy you’ve pitched to the board, or whether you even know what you’re doing …

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  • A satirical editorial illustration for an article titled “Toy Drones, Roomba Tanks and the Farce of Planet Zog’s War Tech”: a ridiculous futuristic military exhibition featuring tiny toy-like quadcopter drones, a heavily armored Roomba-style tank, oversized laser pointers, and comically serious alien officers from Planet Zog. Witty political cartoon tone, richly detailed, cinematic composition, no readable text, no logos.
    Toy Drones, Roomba Tanks and the Farce of Planet Zog’s War TechSeptember 25, 2026
    Author: Martyn Rhisiart Jones Published: 20th September 2026 Oza-Cesuras, Spain How Toy Helicopters, Roomba Tanks, and Glorified Spreadsheets Are Saving the Army of Planet Zog By Barnaby Mugg, Professional Hot-Air Vendor and Thought-Leader Extraordinary Summary The High Command of Planet Zog’s Armed Forces is embarking on another dazzlingly expensive rebranding exercise. Having watched too many …

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  • La revuelta por la vivienda en España: el audaz enfrentamiento de Sánchez con la derecha

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