• Home
  • About
  • The Good Strategy Blog
  • Strategy
    • Data Warehousing
    • Ask Martyn
  • MARTYN
    • MARTYN’S MUSIC
    • Must-Read Books from Martyn
    • PODCASTS
    • MARTYN.ES

GOOD STRATEGY

GOOD STRATEGY

Author Archives: Martyn Jones

STRAIGHT TALK: Prometheus Unhinged: A Vital Wake-Up Call in the Age of Digital Feudalism

25 Wed Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment


Martyn Rhisiart Jones

Madrid, Wednesday 25th February 2026

Prometheus Unhinged: A Vital Wake-Up Call in the Age of Digital Feudalism

In an era where our every scroll, like, and share feeds the insatiable algorithms of Silicon Valley overlords, a bold new talk show has emerged as a beacon of unflinching critique. “Prometheus Unhinged – Social Media Is Amoral, Depraved and Degenerate,” hosted by Martyn Jones of Goodstrat and broadcast across a consortium of global media outlets including the BBC, RTVE, CNN, and FT Weekend, is no mere panel discussion. It’s a razor-sharp dissection of the chasm between social media’s utopian promises and its dystopian realities. Launched on February 25, 2026, this episode – available at goodstrat.com – assembles a formidable roster of journalists and commentators to expose the platforms we inhabit as nothing short of modern feudal empires. Far from the finger-wagging moralism that plagues much tech commentary, this is witty, acerbic, and profoundly humane, reminding us why independent voices matter in a world dominated by billionaire whims.

Continue reading →

SOCIAL MEDIA: Prometheus Unhinged – Social Media Is Amoral, Depraved and Degenerate

25 Wed Feb 2026

Posted by Martyn Jones in Ask Martyn, Inform, educate and entertain., Social, Social Media

≈ Leave a comment


Prometheus Unhinged

Martyn Rhisiart Jones

Madrid Wednesday 25th February 2026

Martyn Jones: Welcome to this week’s In The Frame, brought to you by the BBC, TVG, ETB, RTVE, NRD, CNN, S4C, FT Weekend and RTE.

This week’s panel consists of Annie Tusk, senior correspondent at The Guardian, Sir Afilonius Rex, Jilly Penn, columnist of the Financial Times, Martyn Jones of Goodstrat, the highly respected Alice Sauzgatillo of Spain’s RTVE, the veteran great, King Larry, and Juliette Brioche of LeCanard Enchainé.

Our theme for today is centred on the promise and realities of social media, including LinkedIn, X, Facebook, Truth Social, BlueSky, and many more.

Continue reading →

SOCIAL MEDIA: Prometheus Unhinged – Social Media Is Amoral, Depraved and Degenerate

25 Wed Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment


Prometheus Unhinged – Social Media Is Amoral, Depraved and Degenerate

Martyn Rhisiart Jones

Madrid Wednesday 25th February 2026

Martyn Jones: Welcome to this week’s In The Frame, brought to you by the BBC, TVG, ETB, RTVE, NRD, CNN, S4C, FT Weekend and RTE.

This week’s panel consists of Annie Tusk, senior correspondent at The Guardian, Sir Afilonius Rex, Jilly Penn, columnist of the Financial Times, Martyn Jones of Goodstrat, the highly respected Alice Sauzgatillo of Spain’s RTVE, the veteran great, King Larry, and Juliette Brioche of LeCanard Enchainé.

Our theme for today is centred on the promise and realities of social media, including LinkedIn, X, Facebook, Truth Social, BlueSky, and many more.

My first question goes to Sir Afilonius. Sir Afi, what, in your opinion, are the key differences between the promise of social media in terms of freedom, liberty, and democracy, and the present realities of companies such as X, Facebook, and Truth Social?

Continue reading →

STRAIGHT TALK: Agile at Scale is Bullshit by Design – The Guardian

24 Tue Feb 2026

Posted by Martyn Jones in agile, agile@scale, All Data, Architecture, Assets, awareness, behaviour, business strategy, Creativity, Dogma, IT strategy, Strategy, structured intellectual capital, Value

≈ Leave a comment

Tags

agile, AI, Artificial Intelligence, bullshit, Business, dailyprompt, education, fuck-off, Marketing, safe, safee, science, scrum, social media, technology


Martyn Rhisiart Jones

Madrid, Wednesday 25th February 2026.

Seven years on, the verdict is in, and it’s not flattering. Back in 2019, in a Brussels-fuelled rant channelling the incomparable Bob Hoffman, I declared Agile at Scale the next frontier of IT bullshit: immature, ill-conceived, supercilious, and emphatically not agile. It killed communication with jargon, turned criticism into heresy, and mangled history by ignoring what actually worked. I called it a cultish Frankenstein of Scientology zeal, Vatican pomp, and authoritarian quirks – all wrapped in vainglorious slide decks.

Continue reading →

VALUES & PRINCIPLES: Fundamentals in Focus – Doing Things Deliberately – 2026/02/25

24 Tue Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment


Martyn Rhisiart Jones

Madrid, Wednesday 25th February 2026

Sir Afilonius Rex: Welcome to this week’s Fundamentals in Focus, brought to you by the BBC, RTVE, NRD, CNN, S4C, FT Weekend and RTE.

This week’s panel consists of Annie Tusk, senior correspondent at The Guardian, Jilly Penn, columnist of the Financial Times, Martyn Jones of Goodstrat, the highly respected Alice Sauzgatillo of Spain’s RTVE, the veteran great, King Larry, and Juliette Brioche of Le Canard Enchainé.

The questions for today are:

  1. What do we mean by doing things deliberately?
  2. What should we mean by doing data deliberately?
  3. How can we ensure that rigid adherence to what we consider to be deliberate data capitalism is its downfall?
Continue reading →

THE SUNDAY RANT – The Great Data Grift, LockedIn Lunatics and the Death of Sense – Summary

24 Tue Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

art, authoritarian, Charlatan, Cheat, Criminal, fraud, grift, Liar, movies, photography, Poetry, Politics, Rant, totalitarian, war-crimes, zionism


The Good Strat Board

Tuesday 24th February 2026

Right, so imagine this: it’s a Sunday in 2026, and somewhere in the digital equivalent of a greasy spoon café with flickering neon and a faint smell of burnt metadata, a group of data professionals has gathered round a table that’s less “round table discussion” and more “round table of the apocalypse”. They’ve had three coffees each, none of them decaf, and they’re absolutely livid about LinkedIn. Not the platform itself, you understand – though God knows it deserves it – but the absolute carnival of self-congratulatory lunacy that passes for “thought leadership” in the data world.

Continue reading →

STRAIGHT TALK: The Enduring Bond Between Wales and Zionism – and Its Bitter Unravelling

24 Tue Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

banality, banality-of-evil, bible-black, books, christianity, evil, genocide, history, infanticide, islam, israel, jesus, judaism, liberalism, non-conformist, palestine, paradise-lost, paradise-scorned, Plaid Cymru, poacher-turned-gamekeeper, Politics, repression, travel, Wales, zionism


The Enduring Bond Between Wales and Zionism – and Its Bitter Unravelling

Sir Afilonius Rex in Tel Aviv. Monday 24th February 2026.

In the misty valleys of Wales, where chapel bells once echoed with the thunder of Old Testament prophets, a profound affinity for Judaism and Zionism took root. This connection, woven from scripture, sympathy, and the shared fire of small nations, has long pulsed through Welsh history. It speaks in lyrical cadences, alliterative and incantatory, evoking green hills and golden psalms By that rolled like the sea in miners’ lungs. Here, the Bible burned brighter than coal seams; children learned of Jerusalem before their own rivers, with Jordan flowing through hymns and Zion a living heartbeat.

Continue reading →

THE SUNDAY RANT – The Great Data Grift, LockedIn Lunatics and the Death of Sense – 2026/02/22

22 Sun Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

≈ 1 Comment

Tags

Charlatan, Cheat, Criminal, fraud, grift, Liar, Rant


THE SUNDAYS RANTS – The Great Data Grift, LockedIn Lunatics and the Death of Sense – 20260222

THE EXECUTIVE OVERVIEW

In this no-holds-barred Sunday roast, our battle-weary host and a panel of sharp-tongued data veterans, Smart Alex, George Melly, Yours Stewly, Mark Marx, and the indomitable Sir Afi, lay waste to the performative circus of LockedIn thought leadership. From endless 14-slide carousels promising “self-healing dashboards” and “100% trust” via GenAI, to £997 masterclasses in buzzword alchemy, over-caffeinated gurus flooding feeds with five daily posts about AI-powered stewardship, governance zombies, and rainbow-vomiting BI masterpieces, these self-appointed prophets are dissected with ruthless wit and medieval flair. Expect rants on hallucinating AI stewards, rancid data lakes masquerading as oil, cultural transformation workshops that change nothing but bank balances, and a clarion call to mute the emoji hordes, demand real DAX proofs, and reclaim feeds for quiet virtue over vapourware. A cathartic, coffee-fuelled takedown of the grift keeping data professionals scrolling in despair, because sometimes the only way to restore sense is to rant it back into existence.

Continue reading →

SOCIAL MEDIA: X Is Dying In Europe: Here’s Why – Revisited – 2026/02/16

16 Mon Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

conceit, crazy, death-march, deathwish, elon-musk, hubris, News, Politics, social media, suicide, technology, x


http://www.goodstrat.com/books

X Is Dying In Europe: Here’s Why

I asked X about its massive losses in Europe.

“@grok, can you explain the massive drop in interactions in Europe with X?”

This is what Grok had to say and updated for today.

Continue reading →

STRAIGHT TALK: The Promised Banality of Evil – Revisited

16 Mon Feb 2026

Posted by Martyn Jones in Inform, educate and entertain.

≈ Leave a comment

Tags

banality, banality-of-evil, books, christianity, evil, history, islam, israel, jesus, judaism, palestine, paradise-lost, paradise-scorned, travel, Wales


Sir Afilonius Rex

Tel Aviv, 16th February 2026

The relations between Wales, Judaism, and Zionism weave a tale as old as the hills. It is as tangled as the roots beneath them. These are threads of scripture, sympathy, small nations’ stubborn fire, and biblical thunder from the valleys. This comes to us in the voices of the past; lyrical, rhythmic, overflowing with vivid, swirling imagery. Alliteration and a bardic, almost incantatory prose describe the green and golden hills of Wales. The chapels rang with the thunder of prophets. The psalms rolled like the sea in the lungs of the miners. There, the Old Testament burned brighter than the coal seams! On those Nonconformist mornings, the children learned about Jerusalem. They learned their names even before their own rivers. Jordan flowed through the hymns. Zion was no distant dream but a living pulse in the blood.

Continue reading →
← Older posts
Newer posts →

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 645 other subscribers.

Top posts

  • SOCIAL MEDIA: X Is Dying In Europe: Here's Why - Revisited - 2026/02/16
  • X Is Dying In Europe: Here's Why
  • Embrace the AI Swarm: Your Business's Digital Survival Guide
  • Mobile Device Revolution: Five Trends for 2026
  • IT'S POLITICS: Brexit is Bullshit
  • CONSIDER THIS: Top Countries Known for Arrogance and Ignorance
  • Big Data Robitussin - 2026 Version
  • Causal Analysis
  • CONSIDER THIS: Did Big Data Kill The Statistician? 2026
  • Yo! Professional networkers! BlankedOut Sucked

Recent Comments

#writing's avatar#writing on Embrace the AI Swarm: Your Bus…
#tech's avatar#tech on Embrace the AI Swarm: Your Bus…
Literbook's avatarLiterbook on GRIFTER’S CORNER: Is AI…
#writing's avatar#writing on GRIFTER’S CORNER: Is AI…
Literbook's avatarLiterbook on LE COIN DES ARNAQUEURS : L’imp…
Follow GOOD STRATEGY on WordPress.com

Meta

  • Create account
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.com

Names in the cloud

All Data Ask Martyn awareness Big Data Big Data 7s Big Data Analytics Business Intelligence business strategy Consider this dark data data architecture Data governance Data Lake data management data science Data Supply Framework Data Warehouse Data Warehousing Good Strat goodstrat Good Strategy Inform, educate and entertain. IT strategy Martyn Jones Martyn Richard Jones pig data Politics Strategy The Amazing Big Data Challenge The Big Data Contrarians

Recent articles

  • Embrace the AI Swarm: Your Business’s Digital Survival Guide Apr 29, 2026
  • 2026 TRENDS: Transforming Finance with AI and Tokenization Apr 26, 2026
  • CONSIDER THIS: Is the Cognitive Engine a Real Threat or Just Hype? Apr 23, 2026
  • CONSIDER THIS: LinkedIn – 2026/04/09 Apr 9, 2026
  • Coco, el perro que superó a Wall Street Apr 8, 2026
  • CONSIDER THIS: The Industrial Revolution for People Who Wear Turtlenecks Apr 6, 2026
  • DATA WORLD: Data Architecture Lessons from Easter Apr 5, 2026

Hours & Info

Spain
+34 692 376 698
martyn.jones@martyn.es
Lunch: 13:30pm - 14:30pm
Dinner: M-Th 20:00pm - 21:00pm, Fri-Sat:21:00pm - 22:00pm

The Stats

  • 123,158 hits

Meta

  • Create account
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.com
Log in

Hours & Info

Martyn Richard Jones
Madrid, Spain
+34 692 376 698
martyn.jones@martyn.es
10:00 - 17:00
Follow GOOD STRATEGY on WordPress.com
  • Embrace the AI Swarm: Your Business’s Digital Survival Guide
  • 2026 TRENDS: Transforming Finance with AI and Tokenization
  • CONSIDER THIS: Is the Cognitive Engine a Real Threat or Just Hype?
  • CONSIDER THIS: LinkedIn – 2026/04/09
  • Coco, el perro que superó a Wall Street

Top Good Strat Posts & Pages

  • SOCIAL MEDIA: X Is Dying In Europe: Here's Why - Revisited - 2026/02/16
  • Good Strategy: With Martyn Rhisiart Jones, Sir Afilonius Rex and Lila de Alba.
  • X Is Dying In Europe: Here's Why
  • Embrace the AI Swarm: Your Business's Digital Survival Guide
  • Mobile Device Revolution: Five Trends for 2026
  • IT'S POLITICS: Brexit is Bullshit
  • How To: Source-to-Target Mapping
  • CONSIDER THIS: Top Countries Known for Arrogance and Ignorance
  • Big Data Robitussin - 2026 Version
  • Causal Analysis

Good strat tag cloud

AI Analytics art Artificial Intelligence bad-leader beauty Behavioural Economics Big Data blog book-review books Business Business Enablement business intelligence Business Management business strategy chatgpt cloud coaching Consider this Creativity data data architecture data management data mesh Data Warehouse decency digital-marketing Dogma enterprise data warehousing espanol fiction gaza good-leader goodstart good start Good Strat goodstrat Good Strategy history honesty honour information Information Technology inspiration israel IT Strategy jesus knowledge leader leadership lifestyle literature llm Management Marketing Martyn Jones Martyn Richard Jones mental-health News Organisational Autism palestine Philosophy photography poesia Poetry Politics relationships Strategy technology travel trump vulgarity Wales writing

Categories

  • accountability
  • advertising
  • agile
  • agile way of working
  • agile@scale
  • AI
  • All Data
  • Analytics
  • anthropology
  • Architecture
  • Artificial Intelligence
  • Ask Martyn
  • Assets
  • awareness
  • bad strategy
  • Banking
  • behaviour
  • Best principles
  • Big Data
  • Big Data 7s
  • Big Data Analytics
  • blockchain
  • Books with influence
  • Brexit
  • BS
  • business
  • Business Intelligence
  • business strategy
  • Cambriano
  • Cambridge Analytica
  • China
  • Climate Change
  • Cloud
  • code of conduct
  • Commercial Analytics
  • community
  • Condiser this
  • Conservative Party
  • consider
  • Consider this
  • Consultation
  • Creativity
  • Culture
  • dark data
  • data
  • data architecture
  • Data governance
  • data hub
  • Data Lake
  • data management
  • Data Mart
  • data mesh
  • data science
  • Data Supply Framework
  • Data Warehouse
  • Data Warehousing
  • deceit
  • deep learning
  • Democracy
  • digital transformation
  • Diplomacy
  • disinformation
  • Dogma
  • Duties
  • DW 3.0
  • ECM
  • Economics
  • EDW
  • England
  • enterprise content management
  • ethics
  • EU
  • Europe
  • European Union
  • Excellence
  • Excerpt
  • Executive
  • Extract
  • Federalism
  • films
  • Financial Industry
  • fraud
  • Freedoms
  • Globalisation
  • good start
  • Good Strat
  • Good Strategy
  • Good Strategy Radio
  • goodstart
  • goodstartegy
  • goodstrat
  • goostart
  • governance
  • hadoop
  • hdfs
  • HR
  • humour
  • India
  • influencers
  • Inform, educate and entertain.
  • informatio Supply Framework
  • information
  • Information Management
  • Information Supply Frameowrk
  • Information Supply Framework
  • Infotrends
  • Inmon
  • instruments
  • IoT
  • IT Circus
  • IT fraud
  • IT strategy
  • IT World
  • iterations
  • java
  • Knowledge
  • knowledge management
  • Labour Party
  • leadership
  • Leadership 7s
  • life
  • listening
  • literature
  • Love
  • LSE
  • machine learning
  • Management
  • market forces
  • Marketing
  • Marty does
  • Martyn does
  • Martyn Jones
  • Martyn Richard Jones
  • Masterclass
  • media
  • Memory lane
  • Methodology
  • nationalism
  • nine competitive forces
  • no limits
  • Northern Ireland
  • obituary
  • Obligations
  • offshore
  • Offshoring
  • operational
  • Outsourcing
  • Oxford
  • pain
  • Parliament
  • Peeves
  • Personal Integrity Key
  • Philosophy
  • pig data
  • PIK
  • PIR
  • Plaid Cymru
  • Planning
  • poem
  • poems
  • Poetry
  • Polemic
  • political science
  • Politics
  • pomo
  • postmodern
  • POTUS
  • PPE
  • Process
  • Professional Networking
  • professionalism
  • project management
  • Project to Excel
  • prose
  • public
  • Public Integrity Record
  • Quiz
  • Rant
  • Referendum
  • Remain
  • RIghts
  • Risk
  • Rivalry
  • romance
  • Russia
  • Ruth Davidson
  • Sales
  • satire
  • Scotland
  • Scottish National Party
  • scrum
  • sentiment analysis
  • SMILES
  • Snippet
  • SNP
  • Social
  • Social Media
  • Sociology
  • Spain
  • spoof
  • statistics
  • Stories
  • Strategy
  • structured intellectual capital
  • supply chain management
  • tactics
  • Tax avoidance
  • Tax evasion
  • TEAM
  • technology
  • The Amazing Big Data Challenge
  • The Big Data Contrarians
  • The Greens
  • The Guardian
  • The hidden wealth of nations
  • Trade
  • UK
  • Uncategorized
  • United Kingdom
  • USA
  • Valentine
  • Value
  • Wales
  • wisdom

Blog at WordPress.com.

Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy
  • Subscribe Subscribed
    • GOOD STRATEGY
    • Join 143 other subscribers.
    • Already have a WordPress.com account? Log in now.
    • GOOD STRATEGY
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar

Loading Comments...