You don’t need a data warehouse to do data warehousing
Narrator: Here comes another one. You don’t need a data warehouse to do data warehousing.
Let me repeat that.
You don’t need a data warehouse to do data warehousing.
What in the name of all things sacred and profane contributed to producing this abjectly irritating anti-pattern boloney? If you are doing data warehousing then you’ve got a data warehouse.
If you are doing data and analytics without a data warehouse you aren’t doing data warehousing.
So, here’s a question for the data pop-pickers out there: is the humungous obtuseness and frivolity of the data-warehouse bashers an accidental or deliberate thing?