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You walk down the street, maybe in London, Paris and Rome. You look out of your spacious apartment in Manhattan, Unter den Linden or Mahim. You are cycling slowly along the streets of Amsterdam, Bonn or Zurich.

Got the picture?

Now repeat the exercise, only this time make a conscious effort to pick out couples of older people who may also be taking a walk, peep or cycle.

Have you gotten what it is yet?

Right! Bang on the money. Where are all the couples of tall old people?

Good question, right question.

Big data analysis has revealed that there are very few tall older women – little men and women form the overwhelming majority, to the tune of 95,99%

So what is going on there?

Again, conspiracy theory, big data analysis and good ole common sense indicates that the short people are bumping off the tall people, and at an alarming rate. So much so, that very few tall people reach what we call ‘old age’.

I was fortunate, because at age seven I could have played for the New York Nicks. I got wise to it – thanks to big data – wise to the “tall and old” existential issue, and through a combination of intelligent design, positive thinking and faith based gym workouts, I was able to reduce my loftiness to a level that would ensure longer term and sustainable growth and survival.

Many thanks for reading.

File under: Good Strat, Good Strategy, Martyn Richard Jones, Martyn Jones, Cambriano Energy, Iniciativa Consulting, Iniciativa para Data Warehouse, Tiki Taka Pro