GOOD STRATEGY REBELLION

Category: Martyn Richard Jones

  • STRAIGHT TALK: Amazing Uses of Big Data at ISIS

    STRAIGHT TALK: Amazing Uses of Big Data at ISIS

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    Martyn Richard Jones

    Langley, 2nd September 2016

    Few outside of the big intelligence agencies of the USA, Russia and Andorra know this, but a big part of the success of Operational Excellence at ISIS can be put down to their judicious use of Big Data and Data Science. Or, so say the experts[i].

    This will probably come as no surprise to big-gun Big Data gurus such as Bernard Marr, Rab C. Nesbitt or Alan Latchley, or indeed will it appear unusual to the more peripheral and intellectual areas of Big Data ‘guruship’ and Data Scientology, where we may find the likes of Shapiro, Kobielus and Podge and Rodge O’Leprosy.

    (more…)

  • Seven Magnificent Big Data Success Stories

    Seven Magnificent Big Data Success Stories

    Mount_Everest_as_seen_from_Drukair2_PLW_editMartyn Richard Jones

    Lora del Rio, 31st August 2016

    Big data has arrived. Big Data is here for keeps. Big Data is the future.

    Despite some of the malicious, mendacious and malodorous words of naysayers, sceptics and contrarians, the world of big data and big data analytics is replete with totally amazing and fabulous success stories.

    Big Data gurus are often accused of not delivering coherent, cohesive and verifiable accounts of Big Data successes. Which is understandable but at the same time a pity. So here, to illustrate this miraculous and remarkable turnaround, I give you not three but seven of the many Big Data success stories that I could have casually grabbed out of the ether.

    First, we take a trip to Glasgow to discover the leveraging of Big Data in alternative investments. Then we pass over to Boston to explore the magic of Big Data at Universal Legal. We venture through Switzerland and innovative marketing. Explore the heights of Dongalong Creek. Have a word with the good folks at Heisenberg Labs. Then round it off with a quick in-depth summary of Big Data at Choppers. So, here we go…

    (more…)

  • Big Data on the Roof of the World

    Big Data on the Roof of the World

    Mount_Everest_as_seen_from_Drukair2_PLW_editOnce upon a time, there was a mountain known as Peak 15. Very little was known about it. Then in 1852, surveyors found it was the highest in the world, and they named it Everest.

    As with other significant challenges that we can identify in life, many people have been driven by a passionate desire to conquer peaks all around the world. This is just one illustration of those of us who can identify their significant challenges and rise to them. This sharp focus, determination and courage turns ordinary citizens into people who are invariably on a mission. People who know what they want. (more…)

  • Getting business value from data? Commercial analytics is where it’s at

    Getting business value from data? Commercial analytics is where it’s at

    Martyn Richard Jones

    Overview

    I first became involved in commercial analytics in the eighties. First, through my involvement in customer segmentation and data visualisation, principally in banking but also in energy, manufacturing and the chemical industry. It also emerged later, in conjunction with my activities at the Sperry European Centre for AI, and was centred on pricing and yield management applications developed using a combination of statistical techniques, expert system technology and data centre architectures all tightly integrated within a 4GL development and delivery environment. This provided a comprehensive and seamless scenario building, hypothesis testing and reporting capability. (more…)

  • Yo! Professional networkers! BlankedOut Sucked

    Yo! Professional networkers! BlankedOut Sucked

    Martyn Richard Jones

    Hello, readers.

    Before my Aunt Dolly went to a better place she received a handwritten letter from her dear friend and long-time admirer Sir Arthur Streeb-Greebling, which was to be passed on to the CEO of, what he called, an interweb professional dating site. My Aunt Dolly didn’t actually give me a precise indication of the intended recipient, this is why I now find myself at a loss. If there’s anyone out there who recognises the person or persons this letter might have been written to, then please let me know. Many thanks in advance.

    What follows is Sir Arthur’s text, as relayed to me by my sainted Aunt Dolly. (more…)

  • Free Business Analytics Content –Thanks to Wikipedia – Part 5

    Free Business Analytics Content –Thanks to Wikipedia – Part 5

    Why buy when you can get it for free?

    Back at you! Here is the fifth fantastic delivery of an amazing and fabulous selection of free and widely available business analytics learning content, which has been prepared… just for you. (more…)

  • Too Much Information

    Too Much Information

    Martyn Richard Jones

    I have questions about data.

    Most of us who have more than a cursory knowledge of the English language have heard of the phrase ‘too much information’. We know what it means, even if we don’t always know when to apply it.

    For those who don’t know, or are unsure, the Urban Dictionary describes ‘too much information’ as “An expression of exasperation and disgust when a person is divulging personal details of his sex life, toilet habits, or anything the listener finds disgusting, uninteresting, and unwelcome.”[1]

    Sum, sum. Just because we know it, doesn’t mean we should share it or even try and remember it, never mind go about analysing the hell out of it.

    This is where Big Data comes in. (more…)

  • Can You Read? Be Honest, Now

    Can You Read? Be Honest, Now

    Martyn Richard Jones

    When you have read this, if indeed you read it all, will I have failed to convey the essence of what I am trying to get at? Will a confusion of entropy win the battle? Will the wheel of fortune turn in my favour, or will I fail to connect and communicate effectively?

    Let’s give it a spin and see what happens. (more…)

  • Free Business Analytics Content –Thanks to Wikipedia – Part 4

    Free Business Analytics Content –Thanks to Wikipedia – Part 4

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    Why buy when you can get it for free?

    Back at you! Here is the fourth fantastic delivery of an amazing, fabulous selection of free, widely available business analytics learning content, prepared… just for you. (more…)

  • Free Business Analytics Content –Thanks to Wikipedia – Part 3

    Free Business Analytics Content –Thanks to Wikipedia – Part 3

    Image4Why buy when you can get it for free?

    Back at you! Here is the third fantastic delivery of an amazing and fabulous selection of free and widely available business analytics learning content, which has been prepared… just for you. (more…)