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GOOD STRATEGY REBELLION

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Category Archives: Dogma

Oh, no! Not again! – Business as usual in Data Warehousing

04 Saturday Oct 2014

Posted by Martyn Jones in Business Intelligence, Dogma, Management, Peeves

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Tags

Behavioural Economics, business intelligence, Demagogism, Dogma, enterprise data warehousing, IT Strategy

Written by Martyn Richard Jones

Remastered for 2026

USING MY OLYMPUS DIGITAL CAMERA

’m in a board room, addressing the assembled bunch of socially challenged IT management and hangers-on.

I explain, in simple language, how they can and should implement Enterprise Data Warehousing iteratively and agilely, and why they should do so rather than other approaches. I also explain how to do Business Intelligence, again, both iteratively and agilely.

They, the assembled suits, wring their hands and say, “We can’t do it any differently now, we have to deliver everything we promised by September, or we are screwed”.

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