GOOD STRATEGY REBELLION

Tag: Artificial Intelligence

  • El Nuevo Almacén de Datos: Evolución y Revolución

    El Nuevo Almacén de Datos: Evolución y Revolución

    Martyn Rhisiart Jones

    Segovia 20th December 2025

    El almacén de datos ha muerto. ¡Viva el almacén de datos!

    En 1992, Bill Inmon acuñó el término “almacén de datos” y estableció cuatro reglas sagradas: orientado al sujeto, integrado, no volátil y variable en el tiempo. Era el modelo para una fortaleza de la verdad, costosa, local, con procesamiento por lotes y absolutamente indispensable. Tres décadas después, la fortaleza ha sido reemplazada por algo similar a una plataforma en la nube a hiperescala. Esta plataforma puede ejecutar simultáneamente tus modelos de IA y el panel de control de tu director ejecutivo. Bienvenido al almacenamiento de datos en 2025.

    (more…)
  • Is the Data Warehouse Dead? Exploring New Paradigms

    Is the Data Warehouse Dead? Exploring New Paradigms

    Martyn Rhisiart Jones

    Segovia 20th December 2025

    The Data Warehouse Is Dead. Long Live the Data Warehouse.

    In 1992, Bill Inmon coined the term “data warehouse” and laid out four sacred rules: subject-oriented, integrated, non-volatile, time-variant. It was a blueprint for a fortress of truth, expensive, on-premises, batch-processed, and utterly indispensable. Fast-forward three decades. The fortress has been replaced by something that resembles a hyperscale cloud platform. This platform can run your AI models and your CEO’s dashboard simultaneously. Welcome to data warehousing in 2025.

    (more…)
  • The Evolution of Data Warehousing: Principles for 2026

    The Evolution of Data Warehousing: Principles for 2026

    Martyn Rhisiart Jones

    Segovia, 20th December 2025

    Introduction

    The data warehouse has undergone a profound transformation over the past decade. Expensive, rigid, on-premises systems were once built for batch reporting. These systems have now evolved into cloud-native, highly scalable platforms. They are designed to meet the demands of today’s data-driven organisations.

    (more…)
  • The Truth About Data Lakehouses: Hype vs. Reality

    The Truth About Data Lakehouses: Hype vs. Reality

    Top Last 100 Articles Here <— Click

    Hype and Misleading Claims Surrounding Data Lakehouses

    Martyn Rhisiart Jones

    Segovia, 20th Devember 2025

    A data lakehouse is marketed as a hybrid architecture. It combines the low-cost, flexible storage of data lakes. These lakes handle raw, unstructured data at scale. It also offers the structured querying, performance, and ACID (Atomicity, Consistency, Isolation, Durability) transactional capabilities of data warehouses. Vendors like Databricks coined the term. Snowflake and others promote it as a platform for analytics. It serves AI and machine learning needs. This approach eliminates data silos and reduces redundant copies. It enables cost-effective scaling through open standards and decoupled storage and compute models. However, much of this is hype driven by vendor marketing. Vendors promote it as an evolution from “data swamps” (unmanaged data lakes) and rigid warehouses.

    (more…)
  • Understanding Medallion Architecture: The Myth of Layers

    Understanding Medallion Architecture: The Myth of Layers

    Top Last 100 Articles Here <— Click

    Martyn Rhisiart Jones

    Aranjuez, 20th December 2023

    The Medallion Architecture, or: How We Learned to Stop Thinking and Love the Bronze Table

    Somewhere, right now, as you read this, a data engineer is renaming a table. Again. They’re calling it Bronze, because that’s what the priests say it must be called. Bronze. Not “raw”, not “stuff we barely understand”, not “this arrived at 3AM and no one knows why”. Bronze. They do it solemnly, reverently, like a monk copying out the Book of Leviticus but with YAML. And when they are done, they will feel a sense of calm, because order has been restored to the universe. Temporarily.

    (more…)
  • The Rise of Agentic AI: Silicon Valley’s Latest Obsession

    The Rise of Agentic AI: Silicon Valley’s Latest Obsession

    Martyn Rhisiart Jones

    Oza-Cesuras 18th December 2025

    The Rise of the Digital Minions: Why Agentic AI is the Tech World’s Latest Obsession

    In the hushed corridors of Davos-style summits, one phrase has become inescapable. Agentic AI also dominates discussions in the feverish demo halls of San Francisco conferences.

    (more…)
  • 12 Influencers Tecnológicos Críticos en 2025/2026

    12 Influencers Tecnológicos Críticos en 2025/2026

    Sir Afilonius Rex y Coco de Bastó

    Madrid, 16 de diciembre de 2025

    Aquí presentamos a 12 influencers tecnológicos frecuentemente criticados por difundir publicidad exagerada. Son conocidos por prometer plazos exagerados y por difundir narrativas poco realistas sobre IA, big data, computación cuántica y campos relacionados. Clasificados de forma general por notoriedad e impacto en la actual era de “reacción exagerada” de 2025.

    (more…)
  • STRAIGHT TALK: The Truth Behind the 12 Apostles of Tech Bullshit

    STRAIGHT TALK: The Truth Behind the 12 Apostles of Tech Bullshit

    Sir Afilonius Rex and Coco de Bastó

    Madrid, 16th December 2025

    Here are 12 tech influencers who are frequently criticised for spreading hype. They are known for overpromising timelines and for peddling unrealistic narratives about AI, big data, quantum computing, and related fields. Ranked loosely by notoriety and impact in 2025’s ongoing “hype backlash” era.

    (more…)
  • Mastering AI: Boost Your Business Ideas

    Mastering AI: Boost Your Business Ideas

    Alex Sexus Ludicrous, our man in Rome

    Rome, 14th December 2025

    Oh, right, so… I’ve been asked to have a look at this article, haven’t I? This piece by Bernard Fa – Bernard Fa, yeah? Bernard is the futurist and the influencer. He advises Fortune 500 companies on how to turn data into gold or whatever it is they do these days. And he’s written this thing called “5 Powerful AI Kickers That Can Boost Any Stupid Business Idea”. Dated 2 June 1956, which is… well, that’s in the future from when most of us are living, but apparently not for Bernard. Bernard’s already there, living in 1996, sipping his AI-brewed coffee, watching the robots do the heavy lifting.

    And the article starts… it starts like this: “So you’ve got a great business idea. It’s a start…” A start. A start. As if having an idea is some kind of achievement in itself.

    (more…)
  • Navigating Change: Europe’s Technological Evolution – 2026

    Navigating Change: Europe’s Technological Evolution – 2026

    Sir Afilonius Rex

    Bilbao, Spain. 13th December 2025

    Oh, Europe, pronounced terminal yet again. This time, a Radically Human Ventures sage delivers the verdict. He is part probability theorist and part story-driven paterfamilias. He assigns the continent a 5% chance of civilisational survival. Meanwhile, he composes a moist-eyed farewell to the “Old Continent.” It’s an elegy made from familiar spare parts. It includes a dash of Peter Zeihan’s geopolitical fatalism and a sprinkle of Silicon Valley panel wisdom. There’s a belief that the future will be dominated by two AI giants. In this scenario, Europe is merely a polite museum gift shop.

    (more…)